Markets - Who Uses Inflatables
Landmark Inflatables Score Big In Every Market for Advertising, Event Planning & Marketing
Marketing products takes a lot of creativity. According to CBS News, the average American sees over 5,000 advertising messages daily. To make an impact when marketing products, your advertising, event planning & marketing strategies have to incorporate eye-catching techniques that leave an impression that lasts long enough to get consumers into the stores to buy. This is where Landmark Creations inflatables really shine!
Inflatables Help Marketers Gain Attention In Almost Every Industry. Learn How:
As the company behind many of the country's biggest outdoor events, Oak Island Creative knows what it takes to "wow" the crowds. Holiday-themed festivals and other gatherings are especially popular among Oak Island's clients, and autumn events call for something extra special.
When it comes to the election of political officials, the landscape can quickly get cluttered. Everywhere you look, the horizon is filled with lawn signs, banners and little, branded balloons for the kids. However, New Jersey Councilman Keith Loughlin discovered that taking to the sky gives a distinct advantage when trying to get your name out to the masses.
Let Your Inner Zombie Out with an Inflatable Mascot
Saying that the Zombie Pub Crawl is the time of your life is a bit of an oxymoron. Zombies, after all, are dead. Nonetheless, for one night a year residents and visitors from far and wide are invited to let their inner zombies run free in the streets of Minneapolis for an evening of semi-civilized mayhem.
To hear Laura Klock, from Klock Werks tell it, the company's new inflatable logo is the fulfillment of a long-term dream. "My husband, Brian Klock, has wanted an inflatable of our logo for many years. It was honestly something we never put high on the list because we simply thought it would be cost prohibitive. I'm so happy he got his wish. It's amazing!"
Remember snow globes from your childhood? Those small handheld toys could be shaken until the scenery inside was surrounded by a flurry of "snow" suspended in water. The effect was fascinating to watch. Now these whimsical toys have been brought to life through the magic of inflatable costumes!
SKA Events (an event production company) needed a portable shelter to serve as a recognizable structure at the SHAPE Diva Dash 5K nationwide series of obstacle races. Their criteria included being large enough to house sponsor displays, prize giveaways and a lounge area. SKA Events also wanted flexibility with the use of the shelter since each market for the Diva Dash was unique.
DNT Media Discovers the Power of Promotional Inflatables
Everywhere you look, you see advertising. And, if you're like most people, you ignore it. One reason is that we are bombarded with marketing messages on an ongoing basis. Some estimates range from 2,000 to 3,000 exposures per day. Another reason advertising has become less effective is because it lacks creativity.
Does this sound like you? "We have always rented inflatables for our events mostly from manufacturers. We were paying to promote other brands." Like many small businesses, it seems logical at first to rent large promotional items instead of buying your own. However, the problem with this approach is that those other inflatables are generic.
What do you get when you cross a cold-air inflatable balloon with a Segway? A Segwaloon! The concept and the name were created by Robert Krumbine, Executive Producer of the Charlotte Center City Partners, for the Novant Health Thanksgiving Day Parade.
What's 20 feet tall, weighs 80 pounds and makes your mouth water? An inflatable product replica of McDonald's new McWrap. In a sea of vans, tents and people, the Dalton Agency needed a clever way to capture attention from far and wide for its client (McDonald's) at events. The agency decided on an inflatable product replica of McDonald's new McWrap because the shape, size and color gave the restaurant a competitive edge in a crowd.
When you own / operate a gas station, customers generally think of you for fuel and perhaps sodas or candy. Often, however, other services might be forgotten because they aren't needed as regularly. This is precisely what Kless Boys experienced.
Pop Quiz: When do people buy tires? Answer? Whenever they need them. There is no tire season or scheduled time to buy as there is with Christmas gifts or weekly groceries. Because there is no way to predict when drivers will need new tires, you have to market your business continually.