Markets - Who Uses Inflatables
Landmark Inflatables Score Big In Every Market for Advertising, Event Planning & Marketing
Marketing products takes a lot of creativity. According to CBS News, the average American sees over 5,000 advertising messages daily. To make an impact when marketing products, your advertising, event planning & marketing strategies have to incorporate eye-catching techniques that leave an impression that lasts long enough to get consumers into the stores to buy. This is where Landmark Creations inflatables really shine!
Inflatables Help Marketers Gain Attention In Almost Every Industry. Learn How:
How do you stand out in a crowded marketplace and make your brand unforgettable? Start with a giant inflatable replica as Hard Rock Energy Drink did, and you'll feel the buzz building from the minute you set up your display booth.
Valenzano Winery Product Replica Edges Out Competition
Anthony Valenzano had a problem. "We wanted to be noticed as a prominent winery among 25 competitors. We needed visible signage that stood out and made a grand impression. These events are always on open fields so wind has always been an issue with signage making many banners and stands not practical." What's a winery to do when they need to stand out in a crowd and be noticed? Of course, this is a perfect application for giant advertising balloons.
Heads Up! Twins Use Sponsorship Dollars from Land O’ Lakes - and After Seeing the Boston Red Sox Use a Milk Carton
The Minnesota Twins Baseball Team had an inflatable giant milk carton created for use at their games. The carton added interest to the games and also managed to shine a light on their sponsor… literally. Each time a player would hit a homerun, the milk carton would light up with an internal strobe. The fans loved the carton and there was a lot of speculation about just how much milk it might actually hold!
Because Red Moon Marketing specializes in results-driven programs using eye-catching creativity, they are well aware of the powerful impact inflatables can have. When you're promoting a client (in this case, Southern Comfort) at a crowded national event, having a focal point is critical so you can interact with as many people as possible. This is precisely why Red Moon opted to use an inflatable tent as Southern Comfort's display at the Oddball Comedy Festival.
Pop quiz! When event marketing is a major part of your promotional plan, and you want to get the word out about your new line, what’s the best investment you can make? Answer: an inflatable product replica, of course.
Montauk Brewing Company agrees. According to Co-Founder Vaughan Cutillo, “We want to spread the word that Montauk Brewing Company is launching new 12-ounce cans [and] the inflatable is perfect for this.” As he explains, “It really does stand out in a crowd. People love the inflatable [product replica]. It is exactly like our new cans and it draws the right kind of attention.”
With coffee shops, drive thrus, mobile coffee cafes, coffee kiosks and carts, and smoothie bars, Cuppy's is practically everywhere! One of the keys to their success is their innovative marketing. Providing franchisees with everything they need to make a go of their new business means including proven promotional methods like inflatable advertising.
Sapporo Inflatable Towers Over the Crowd At Cherry Blossom Festival
Washington DC is famous for many things: One of which is large crowds. On an average day, tourists flood the downtown streets to view the White House, Washington Monument, Lincoln Memorial and other sites. When you add the food and fun of the annual Cherry Blossom Festival, you've really got a pile of people on your hands. How do you draw attention to your product and brand in the middle of all the hustle and bustle? With a 30-foot tall inflatable advertising balloon!
Louisiana-based Community Coffee Company has a history to be proud of. Family owned and operated for nearly 100 years, they know the importance of relationships — after all, "community" is part of their name. So when they needed to make a splash at events, they knew they wanted something that would get people talking.
Ole Smoky Inflatable Product Replica Moonshine Jar
Selling moonshine? Yep! And fully licensed to do it, too. In fact, the folks at Ole Smoky are the first to be federally licensed to distill spirits in East Tennessee. And to be clear, we are talking about white lightning (among other things).
With a variety of flavors, including Apple Pie, Peach and Original, Ole Smoky wanted to bring its 100-year-old, mountain-made recipe to the public through a variety of mobile marketing events. And you know what that means… inflatable product replica!
What Do Giant Advertising Inflatables, Hamburgers and Wine Have in Common?
They all played an essential part in enhancing the television coverage of Sutter Home's Build A Better Burger Recipe National Contest and Cook-off. The winery thought this form of creative advertising would work well because, "The event was covered by TV and we wanted a strong logo appearance."
With brand recognition being a primary goal, Sutter Home chose Landmark Creations to develop their 12-foot by three-foot wine bottles in Merlot, Zinfandel, Cabernet Sauvignon and Chardonnay. In striking detail, the bottles were identical to those found on store shelves across the country.
Ask Robert Roca, Director of Education and Science Programs at the New Bedford Whaling Museum, about their new inflatable mascot and you'll learn a lot about how this organization is impacting education in their community. "'Salt' is a 43-foot humpback whale," says Robert. "She will be used for special events and as part of a whale-focused education program that we are hosting for six elementary schools in New Bedford. She was first inflated for our Party for the Ocean event and two weeks later for our big summer fundraising gala.
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