Giant Inflatable Tent Becomes Focal Point of Festival
Inflatable Tent Becomes an Instant Attraction at National Comedy Festival
Because Red Moon Marketing specializes in results-driven programs using eye-catching creativity, they are well aware of the powerful impact inflatables can have.
When you're promoting a client (in this case, Southern Comfort) at a crowded national event, having a focal point is critical so you can interact with as many people as possible. This is precisely why Red Moon opted to use an inflatable tent as Southern Comfort's display at the Oddball Comedy Festival.
Vice President Greg Luehrs explains, "The Southern Comfort inflatable spider tent became an instant attraction for fans attending the festival. Red Moon tours around the U.S. to 18 markets, fueling the crowds with the signature fruit and spice liqueur beverage, and had to have a proper venue to provide an interactive experience for attendees along the way."
The bright colors and enormous size made it easy for people to see the tent from a distance. On a sunny afternoon, the inflatable also provided some welcome shade.
"Foot traffic was always steady from open to close, which led to increased product sales. The feedback we received on our display is fantastic and it all starts with the first thing they see, the SOCO Spider Inflatable!"
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What Others Say About Landmark Creations
"[Our inflatable tunnel has] increased players & parents enthusiasm and recognition in the league for having a good program."
- W. Forrestal, Apex Sports Authority
"The inflatable arch allows for safe and easy setup and takedown. People have raved about the arch and have made requests to have it at their events."
- Karen Klevesahl, SMET Construction
"[There was] fun, excitement, and encouragement for everyone to actually walk under/through [the arch] and it worked. We have cheerleaders and small children at the finish line by the arch handing out stickers, saying ‘I did it.’ Before we had the arch, [people] would straggle in anywhere."
- Jackie Allen, March of Dimes
“We wanted to convey our 'money-saving' message; what better way than a 14-foot-tall inflatable booth with money flying around in it?”
- B. Hoffman, Hydra-Flex
The inflatable complements our messaging since Ivar’s is a quirky restaurant that’s known for its antics.
- J. Werth, Ivar's Restaurant
"People love the inflatable! It's been a great photo op for History Center guests."
- Laura Geffre-Rick, Minnesota Historical Society