Sno Biz's Inflatable Penguin Costume Boosts Sales
Bizzy Inflatable Costume Boosts Sales of Shave Ice
Regardless what you prefer to call it (Hawaiian ice, snow cones, or shaved ice), few things taste better on a sweltering hot day than an icy dessert. Kids of all ages have loved snow cones for decades. Their colorful appearance, their ability to cool you down and their great taste are always a winning combination. But Sno Biz has found the key to ramping up sales in a heartbeat.
"Bizzy the Penguin was developed [as an inflatable character] to help gain brand awareness and increase sales for our dealers. He is able to easily interact with the crowds and happens to be very photogenic! Nothing screams ROI for our dealers more than a mob of kids swarming to take their picture with Bizzy with a shave ice in their hand," according to Kate Fullmer, Sales and Marketing Manager of Sno Biz.
Why did Sno Biz choose Landmark? Because our inflatable costumes are the best, of course. More specifically, because of our lighter weight and more breathable materials that allow Bizzy to sell, sell, sell in greater comfort than ever before.
Featured in Landmarketing Issue 33
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Landmarketing Issue 33 - Spring 2010
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