Land O' Lakes Custom Inflatable Milk Carton Lights Up Game Time Excitement
Heads Up! Twins Use Sponsorship Dollars from Land O’ Lakes - and After Seeing the Boston Red Sox Use a Milk Carton
The Minnesota Twins Baseball Team had an inflatable giant milk carton created for use at their games. The carton added interest to the games and also managed to shine a light on their sponsor… literally.
Each time a player would hit a homerun, the milk carton would light up with an internal strobe. The fans loved the carton and there was a lot of speculation about just how much milk it might actually hold!
But adding to the excitement of the game and providing exceptional exposure for their sponsor were only two benefits that were obtained. This inflatable also secured free publicity for the team and Land O’ Lakes in “Street & Smith’s Sports Business Journal” and the “Twin Cities Business Journal.”
You hit a grand slam!
Featured in Landmarketing Issue 07, Featured in Landmarketing Issue 45
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What Others Say About Landmark Creations
"Simply put, the bobbleheads were a real hit at TwinsFest. Over 21,000 fans attended the two-day event raising more than $100,000 for the Twins Community Fund charities."
- Heidi Sammon, Minnesota Twins
“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”
- Lelia King, Charlotte Center City Partners
"We are able to directly track customer traffic caused by the boot, so we know the inflatable boot paid for itself within the first year."
- Jerry Kavsh, Renton Western Wear
“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”
- P. Donaldson, American Cancer Society
“Everywhere it goes, folks go out of their way to catch a glimpse of the colorful inflatable.”
- B. Campbell, Enterprise Beverage Group, LLC
“The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”
- Vaughan Cutillo, Montauk Brewing Company










