Cold-Air Inflatable Product Replica Draws Crowds at Events
Cold-Air Inflatable Helps Launch New Product Line Through Event Marketing
Pop quiz! When event marketing is a major part of your promotional plan, and you want to get the word out about your new line, what’s the best investment you can make? Answer: an inflatable product replica, of course.
Montauk Brewing Company agrees. According to Co-Founder Vaughan Cutillo, “We want to spread the word that Montauk Brewing Company is launching new 12-ounce cans [and] the inflatable is perfect for this.”
As he explains, “It really does stand out in a crowd. People love the inflatable [product replica]. It is exactly like our new cans and it draws the right kind of attention.”
When traveling the marketing circuit, Montauk’s new cold-air inflatable Driftwood Ale beer can makes an impressive stand at beer festivals, beer-tasting events, trade shows, parades and other events.
Best of all, it ended a longtime ordeal for the promotional team. “The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”
Featured in Landmarketing Issue 49
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“Chocolate” Inflatable Archway Gives Runners Something to Dream About -
Medieval Road Race with Castle-Style Inflatable Arch Finish Line -
Inflatable Tent Improves Visibility & Functionality of Snowboarder Camps -
Inflatable Arch Boosts Perception of Running Club -
Inflatable Mascot Drums Up Lots of Social Media Exposure -
Landmarketing Issue 49 - Spring 2014 -
Landmark on Location: Considerations for Outdoor Installs -
Landmark on Location: MIT Floating Display for 150th Anniversary Celebration -
Landmark on Location: Targeted Tie-Ins for Trade Shows -
Inflatable Cash Booth Makes Credit Union More Visible at Events -
Inflatable Mascot Creates a Big Buzz for Food Truck -
Unique Cold-Air Inflatable Makes Debut at Charlotte Parade
View More "Beverage Industry Marketing Inflatables" Articles
What Others Say About Landmark Creations
"The speed of production was remarkable. We now have eight Hot Stuff balloons that will travel all over the USA to invite people to try our great-tasting pizza."
- B. Eble, Hot Stuff Foods
“Not only have they been extremely impactful, attracting hundreds of potential consumers to our sampling teams, but the ease in which we can install them has been a great help...”
- B. Gerety, Veryfine Products, Inc.
"The inflatable arch allows for safe and easy setup and takedown. People have raved about the arch and have made requests to have it at their events."
- Karen Klevesahl, SMET Construction
"Our Landmark Creations blast tunnel made for an incredible night and it was exeremley well received by the players, coaches and fans. Thanks to you and your team for a first class effort. Regards."
- Glenn Mastro, Watchung Hills Warriors Touchdown Club
"[There was] fun, excitement, and encouragement for everyone to actually walk under/through [the arch] and it worked. We have cheerleaders and small children at the finish line by the arch handing out stickers, saying ‘I did it.’ Before we had the arch, [people] would straggle in anywhere."
- Jackie Allen, March of Dimes
“This has created tremendous buzz around town and we have received a great deal of compliments on the Big Tire. Exposure is my goal, and the inflatable does that better than anyone, including me, can do at these events. The Big Tire never takes a break, gets tired or has to take a call. It just keeps shining bright and the kids love it.”
- Ed Chaney, Ed Chaney Tire Center Inc.