Inflatable Mascot Draws a Crowd at Events Across the Country

The Butcher Boys Inflatable Mascot Draws a Crowd at Fairs and Parades

For a food vendor, there are two ways to stand out on a crowded midway: Sell the best sandwiches, or have an eye-catching mascot. F & W Concessions' Butcher Boys does both, and it shows in their success.

With events planned across the country, owner Dennis Fraleigh wanted to add an inflatable mascot that could be pulled via a trailer to his setup.

A lightweight, portable balloon built for travel was easy for Landmark Creations to deliver.

Standing more than 10 feet tall, the towering Butcher Boys invite visitors to enjoy F & W Concessions' signature dish, a London broil steak sandwich, or any of the other mouthwatering feasts they offer.

Clearly the strategy worked. The Butcher Boys recently made an appearance at the Minnesota State Fair — one of the largest in the country — where they were a huge hit with customers and staff alike.

Could your business use an eye-catching new mascot? Check out our portfolio and give us a call today.

Featured in Landmarketing Issue 58

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What Others Say About Landmark Creations

“The likeness to our company mascot was amazing. We used the balloon at the Winn Dixie Home & Garden show ... and we have had rave reviews.”

- Christy Bernard, Tony Chachere’s

"Give our races a 'big event' feel. They look cool in photos and videos, and they help us establish the look and feel of our brand."

- Sam Abbitt, Savage Race

"Our tunnel was also a great addition to our pre-game tradition: the Wildcat walk. Our city shuts down three blocks of downtown, and we have hundreds of fans lining the streets with a police escort, while we walk to the stadium."

- Sam Baker, Head Football Coach at Waconia High School

"We are able to directly track customer traffic caused by the boot, so we know the inflatable boot paid for itself within the first year."

- Jerry Kavsh, Renton Western Wear

The inflatable complements our messaging since Ivar’s is a quirky restaurant that’s known for its antics.

- J. Werth, Ivar's Restaurant

"Our giant peach is brand new to us and will help us gain name recognition in our community at health fairs, county fairs, farm markets, school events and almost any event we take it to."

- Greg Stone, Peach Tree Healthcare