Malt-O-Meal Inflatable Cereal Bags Draw Traffic to Trade Show Booth

Custom Inflatable Product Replica for Malt-O-Meal Stands Out in the Crowd

Tradeshows have always been a great outlet for inflatables use. So when Malt-O-Meal needed to draw traffic to its booth at the Food Manufacturing Industry show, they knew exactly what to do. They asked Landmark Creations to design a special cereal bag.

Competing for the attention of big boys like Kellogg and General Mills meant Malt-O-Meal’s inflatable had to stand out in the crowd and get its message across quickly.

The bag was designed using bright colors and boldly announced their positioning as the “fastest growing” cereal manufacturer with “21 varieties.” Success followed! So much so that Malt-O-Meal ordered 27 more inflatables.

They're just eating it up!

Featured in Landmarketing Issue 07, Featured in Landmarketing Issue 45

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What Others Say About Landmark Creations

The inflatable complements our messaging since Ivar’s is a quirky restaurant that’s known for its antics.

- J. Werth, Ivar's Restaurant

"Since they were purchased, these Sonic areas have attracted a great deal of attention when using the cup at the store or at special events in the community. [...] You have been excellent to do business with, always letting us know about any special deals and shipping the items quickly so we can start putting them to work. I appreciate your attention to our group of Sonics and for handling your business in a very professional manner, always delivering any information I need when making a decision. Here is a special thanks, with a "cherry on top."

- Mason-Harrison, Jarrard Enterprises

"We TRULY appreciate your service and excellent workmanship. We look forward to working with you all in the future!"

- Amanda Frith, Dalton Agency

“We wanted to convey our 'money-saving' message; what better way than a 14-foot-tall inflatable booth with money flying around in it?”

- B. Hoffman, Hydra-Flex

“[The inflatable arch] created a wonderful backdrop to brand our events, capture our sponsors in the photos used by the participants, and made it easy to travel down the coast of California without taking up too much space on our trucks.”

- Amy Daugherty, California Coast Classic

"We are able to directly track customer traffic caused by the boot, so we know the inflatable boot paid for itself within the first year."

- Jerry Kavsh, Renton Western Wear