Inflatable Replica Highlights Importance of Cancer Screenings

Inflatable replica arch promotes colon cancer screenings

Highland District Hospital faced a daunting challenge: How could they convince more people to make appointments for colonoscopies?

Their answer was highly inventive. They commissioned Landmark Creations to build a giant inflatable colon.

Located in Hillsboro, Ohio, Highland holds an annual health fair for its mainly rural community.

And, at its most recent fair – April 14, 2018 – it unveiled the inflatable replica: a huge pinkish-orange arch that looks exactly like a large intestine, complete with faux blood vessels and polyps (small growths that can lead to cancer).

According to Highland Hospital Foundation Director Cathy Jones, the inflatable arch was set up right at the fair's registration area. That meant participants had to walk through it in order to enter the fair.

Some 800 visitors passed under the arch in the course of three hours... and most were impressed (as well as amused) by the dramatic display. Two physicians were on hand to answer visitors' questions. And, says Jones, it all went off beautifully, as participants gained greater awareness of the importance of preventive screenings.

Why did Jones choose Landmark to construct the realistic inflatable replica? She reports that she'd received a recommendation from the staff at Upper Valley Hospital. Which just goes to show that top-quality work will always get great word-of-mouth!

Featured in Landmarketing Issue 61

View More "Health & Beauty Industry Inflatables" Articles

Custom Inflatable Replica Raises Awareness of Cancer Prevention

Inflatable Microscope Boosts Sales & Visibility at Trade Show

Medical Center Makes a Statement With Promotional Inflatable

Inflatable, Giant Logo Spreads the Word about Healthy Living

What Others Say About Landmark Creations

"Thank you so much for getting the arch to us in time for our event! The arch looked great and we couldn't of been happier with the look. Looking forward to ordering another arch from you for our 2013 events!"

- Holly Vittengl, Gladiator Assault Challenge

“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”

- Lelia King, Charlotte Center City Partners

"I liked the way Tom listened and shared his ideas with me so that I could use the canyon like I needed. Tom hit a home run with my model. His input made all the difference in the world"

- Laurie Henry, Trinity Science Solutions LLC

"The inflatables have been a great success at shows, seminars and especially at pet shops where they help us to coordinate Iams Co. weekends that allow us to promote and increase sales of our products."

-The IAMS Company

“The inflatable finish arch looked fantastic! Local media was also there filming, so photos and videos of our race were viewed by many with our logo front and center.”

- David Parker, Pacific Road Runners Club

"Since they were purchased, these Sonic areas have attracted a great deal of attention when using the cup at the store or at special events in the community. [...] You have been excellent to do business with, always letting us know about any special deals and shipping the items quickly so we can start putting them to work. I appreciate your attention to our group of Sonics and for handling your business in a very professional manner, always delivering any information I need when making a decision. Here is a special thanks, with a "cherry on top."

- Mason-Harrison, Jarrard Enterprises