Unique Inflatable Artwork is Turning Heads… Literally
Artist Jeffrey Einhorn Deflates his Inflatable Artwork… On Purpose
Typically, when we are commissioned to create inflatable artwork, the project is designed to remain inflated. However, Jeffrey Einhorn, a New York artist, asked us to design an inflatable head that would gradually deflate over time. Why? To make a point via his exhibition at The Warehouse Gallery.
According to Jeffrey, "The piece is supposed to be durational and meant to change over time. It's about the deflation process, and what it can physically do to the body. It was important to me, as an artist, that the viewer could participate, and watch the decline of the work."
Balloons such as these would normally be considered cold-air inflatables. However, this exhibit required a bit of rethinking in order to make it deflate slowly and progressively. The end result is a shell stuffed with large, latex balloons that (like any other balloons) gradually lose air. As they leak, the overall piece begins to shrink and change. Just the effect the artist was after for his exhibit.
We love the truly unusual ways inflatables are being used these days. We've come a long way from the time of inflatables performing strictly as marketing tools. It's exciting to watch them adapt and morph into so many roles.
Featured in Landmarketing Issue 43
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Hope Through Grace Uses Their Inflatable Colon to Raise Health Awareness -
Grand Valley State Explodes onto the Field through their Inflatable Sports Tunnel -
Landmarketing Issue 43 - Autumn 2012 -
Trax Tires Uses an Inflatable Billboard & RC Vehicle to Make an Impression -
Cold-Air Inflatable Gecko Mascot Helps Brand GEICO Insurance -
And the World Turns -- Using a Custom, Cold-Air Inflatable -
Not Moonshine, Just an Amazingly Realistic Inflatable Product Replica -
Polar Bear in Illinois - This Custom Inflatable Mascot Causes a Stir -
Inflatable Replica Stops Expo Visitors in Their Tracks -
Prehistoric Inflatable Mascot Helps Promote Clayton's Bedrock Line of Homes -
The Carl's Jr Happy Star Inflatable Billboard Builds Brand Awareness
View More "Museum & Exhibit Inflatables" Articles




What Others Say About Landmark Creations
"[There was] fun, excitement, and encouragement for everyone to actually walk under/through [the arch] and it worked. We have cheerleaders and small children at the finish line by the arch handing out stickers, saying ‘I did it.’ Before we had the arch, [people] would straggle in anywhere."
- Jackie Allen, March of Dimes
"We usually have to keep the arch up for at least 30 minutes after our races since so many people want to get their photos taken with it!"
- Art Boulet, Muddy Monk
“Not only have they been extremely impactful, attracting hundreds of potential consumers to our sampling teams, but the ease in which we can install them has been a great help...”
- B. Gerety, Veryfine Products, Inc.
The inflatable complements our messaging since Ivar’s is a quirky restaurant that’s known for its antics.
- J. Werth, Ivar's Restaurant
"People love the inflatable! It's been a great photo op for History Center guests."
- Laura Geffre-Rick, Minnesota Historical Society
"We had a very positive experience working with Landmark Creations and were very impressed with their service and how quickly we were able to receive our inflatable. The product is high quality and super easy to use, which makes a huge difference when setting up."
- Missy Keiper, Avera McKennan Foundation









