Unique Inflatable Artwork is Turning Heads… Literally
Artist Jeffrey Einhorn Deflates his Inflatable Artwork… On Purpose
Typically, when we are commissioned to create inflatable artwork, the project is designed to remain inflated. However, Jeffrey Einhorn, a New York artist, asked us to design an inflatable head that would gradually deflate over time. Why? To make a point via his exhibition at The Warehouse Gallery.
According to Jeffrey, "The piece is supposed to be durational and meant to change over time. It's about the deflation process, and what it can physically do to the body. It was important to me, as an artist, that the viewer could participate, and watch the decline of the work."
Balloons such as these would normally be considered cold-air inflatables. However, this exhibit required a bit of rethinking in order to make it deflate slowly and progressively. The end result is a shell stuffed with large, latex balloons that (like any other balloons) gradually lose air. As they leak, the overall piece begins to shrink and change. Just the effect the artist was after for his exhibit.
We love the truly unusual ways inflatables are being used these days. We've come a long way from the time of inflatables performing strictly as marketing tools. It's exciting to watch them adapt and morph into so many roles.
Featured in Landmarketing Issue 43
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Hope Through Grace Uses Their Inflatable Colon to Raise Health Awareness -
Grand Valley State Explodes onto the Field through their Inflatable Sports Tunnel -
Landmarketing Issue 43 - Autumn 2012 -
Trax Tires Uses an Inflatable Billboard & RC Vehicle to Make an Impression -
Cold-Air Inflatable Gecko Mascot Helps Brand GEICO Insurance -
And the World Turns -- Using a Custom, Cold-Air Inflatable -
Not Moonshine, Just an Amazingly Realistic Inflatable Product Replica -
Polar Bear in Illinois - This Custom Inflatable Mascot Causes a Stir -
Inflatable Replica Stops Expo Visitors in Their Tracks -
Prehistoric Inflatable Mascot Helps Promote Clayton's Bedrock Line of Homes -
The Carl's Jr Happy Star Inflatable Billboard Builds Brand Awareness
View More "Museum & Exhibit Inflatables" Articles




What Others Say About Landmark Creations
"Landmark worked with us to make sure our client was satisfied with the product. They provided great customer service and got us answers when we needed them."
- April Lo, SKA Events
"We had the inflatable hockey player out in front of the coliseum and it caused such a crowd! Thanks for the professional job you and your company did for me!"
- Scott Adams, Liquid Box Inc.
"Give our races a 'big event' feel. They look cool in photos and videos, and they help us establish the look and feel of our brand."
- Sam Abbitt, Savage Race
“This has created tremendous buzz around town and we have received a great deal of compliments on the Big Tire. Exposure is my goal, and the inflatable does that better than anyone, including me, can do at these events. The Big Tire never takes a break, gets tired or has to take a call. It just keeps shining bright and the kids love it.”
- Ed Chaney, Ed Chaney Tire Center Inc.
"This year’s event was the highest attended in some time, and the [inflatable] astronaut, front and center on our Portico, was a great visible draw from all over the area."
- Dennis Bateman, Carnegie Science Center
“The likeness to our company mascot was amazing. We used the balloon at the Winn Dixie Home & Garden show ... and we have had rave reviews.”
- Christy Bernard, Tony Chachere’s









