Inflatable Mascot Builds Relationships with Radio Station Listeners

KONO Hits Listeners with a Rockin', Rollin' Inflatable Mascot

Super-cool in his shades and bright-red T-shirt, Top Dog is the perfect representative for KONO 101.1, San Antonio's greatest hits. As an inflatable mascot, the cold-air, stationary version of Top Dog stands 12 feet high and is plenty capable of casting his promotional shadow for miles.

There is little wonder why this big guy is a popular request when the station books remote broadcasts for advertisers.

But he's not a one-trick pony: he's also got mad "skillz" at onsite appearances, concerts, and more.

If a buzz is what you're looking for, mascots repeatedly generate photo ops that quickly translate into social media frenzies. What's more, despite their enormous size, cold-air inflatables are easy to transport and set up - the perfect set of features when mobile marketing is key to increasing your revenue.

According to Sara Chadeck, Promotions Director of KONO, "[I chose Landmark Creations because they had a] reasonable price for a customized inflatable. The other inflatables featured [on their site] made me confident that they could produce exactly what I was looking for."

If you attend live events where personal interaction is key, inflatables could be just the ticket.

Featured in Landmarketing Issue 45

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What Others Say About Landmark Creations

"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"

- Laura Repreza, KTLM Telemundo 40

"We usually have to keep the arch up for at least 30 minutes after our races since so many people want to get their photos taken with it!"

- Art Boulet, Muddy Monk

"Landmark Creations has been our go-to supplier for 15 years. Tom and his team are people we count on to make our products look good."

- J. Doyle, Scenery First

"Simply put, the bobbleheads were a real hit at TwinsFest. Over 21,000 fans attended the two-day event raising more than $100,000 for the Twins Community Fund charities."

- Heidi Sammon, Minnesota Twins

“The likeness to our company mascot was amazing. We used the balloon at the Winn Dixie Home & Garden show ... and we have had rave reviews.”

- Christy Bernard, Tony Chachere’s

"Our giant peach is brand new to us and will help us gain name recognition in our community at health fairs, county fairs, farm markets, school events and almost any event we take it to."

- Greg Stone, Peach Tree Healthcare