Inflatable Mascot Creates a Big Buzz for Food Truck

Inflatable Mascot Boosts Foot Traffic for Food Truck

Inflatables used to market a food truck? Granted, it’s not typical, but perhaps Eddie Garcia of Eddie’s Churro Factory has started a new trend.

After all, inflatable characters have already proven themselves to be powerhouses when it comes to stopping people in their tracks. Add to that the simplicity of setup and takedown and the inflatable mascot/food truck pairing is really a natural.

Eddie’s 10-foot-tall character will pack neatly away in his truck without taking up too much valuable space. Then, within minutes of reaching his location, the mascot can inflate fully for use on top of his truck or out front. When it’s time to move on, he can just deflate the character (almost as quickly as inflation took place), store it away and take off!

Plans for use include visits to grand openings, street fairs, festivals, flea markets and anywhere Eddie can find people who crave the yummy goodness of homemade churros. Hey Eddie! You could stop by our office if you’re in the neighborhood. Just sayin’.

Featured in Landmarketing Issue 49

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What Others Say About Landmark Creations

"I chose Landmark Creations because they had a reasonable price for a customized inflatable. The other inflatables featured on their site made me confident that they could produce exactly what I was looking for."

- Sara Chadeck, KONO 101.1 FM

“He’s fantastic! And already promised to four stores... Thank everyone for all their great work.”

- Precision Tune Auto Care

"The inflatable arch allows for safe and easy setup and takedown. People have raved about the arch and have made requests to have it at their events."

- Karen Klevesahl, SMET Construction

"We are able to directly track customer traffic caused by the boot, so we know the inflatable boot paid for itself within the first year."

- Jerry Kavsh, Renton Western Wear

“[The inflatable arch] created a wonderful backdrop to brand our events, capture our sponsors in the photos used by the participants, and made it easy to travel down the coast of California without taking up too much space on our trucks.”

- Amy Daugherty, California Coast Classic

"[There was] fun, excitement, and encouragement for everyone to actually walk under/through [the arch] and it worked. We have cheerleaders and small children at the finish line by the arch handing out stickers, saying ‘I did it.’ Before we had the arch, [people] would straggle in anywhere."

- Jackie Allen, March of Dimes