Captain E-Z Inflatable Mascot Rescues Customers from High Prices
Let's Face It: Cold-Air Inflatables Are Just Fun!
When it comes to mobile marketing, E-Z Rent to Own knows how to do it right. About eight years ago they purchased two 20-foot-tall Captain E-Z cold-air inflatables. These blow-up, monster-sized promotional balloons were tasked with some heavy lifting when it came to marketing.
Like many other companies, the rent-to-own chain wanted the inflatable mascots to help them stop traffic outside their stores, build name recognition and associate their brand with the cartoon character known as Captain E-Z. Sound familiar? You probably have similar goals for your marketing. The results have not only been spectacular, but also long lasting.
According to President Rich Walker, "Our two 20-foot Captain E-Z inflatable mascots certainly have become a very valuable asset to our company. After all of these years they have had a lot of use. If we took the original amount invested for these guys, and divided it by the number of days we have used them, it would probably total about $3.00 a day. That's like six postage stamps. Do I think that our decision to order a Landmark creation was smart? Yeah, and I will take credit for it."
Professionalism. Enhanced consumer perception. Increased brand loyalty. Flexible mobile marketing. These are just a few of the benefits E-Z Rent to Own has seen over the last eight years, for about $3.00 per day.
Featured in Landmarketing Issue 42
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Landmarketing Issue 42 - Summer 2012 -
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What Others Say About Landmark Creations
"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"
- Laura Repreza, KTLM Telemundo 40
"We received our inflatable and gave it a test run Saturday afternoon. To be short; Excellent Work. Thanks again for all your efforts."
- Curtis Gadula, Brock University
"People love the inflatable! It's been a great photo op for History Center guests."
- Laura Geffre-Rick, Minnesota Historical Society
“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”
- P. Donaldson, American Cancer Society
"Our tunnel was also a great addition to our pre-game tradition: the Wildcat walk. Our city shuts down three blocks of downtown, and we have hundreds of fans lining the streets with a police escort, while we walk to the stadium."
- Sam Baker, Head Football Coach at Waconia High School
“The likeness to our company mascot was amazing. We used the balloon at the Winn Dixie Home & Garden show ... and we have had rave reviews.”
- Christy Bernard, Tony Chachere’s










