Giant Inflatable Christmas Ornaments Increase Advertising Revenue for the Acropolis Center
DG Arquitectura, an interior design firm in the Dominican Republic, had a twofold purpose when they contacted Landmark Creations.
They wanted to add beautiful, bigger-than-life Christmas decorations to the Acropolis Center (a local mall) in Santo Domingo to increase holiday cheer.
They also wanted to generate some additional marketing revenue. It just so happens that giant inflatable balloons are perfect for both tasks!
Armed with an entire collection of Christmas ornaments in varying shapes and colors, DG set out to decorate the mall. Obviously, because of the beauty and size of these gorgeous advertising inflatables, they immediately attracted attention (the whole point, after all). By selling banners that attached to the ornaments, the firm was able to increase advertising sales while providing an excellent promotional opportunity. Merchants could place a message right in front of the hundreds of shoppers that passed through the mall each day.
How'd they make out, you ask. "We would love to add more elements next year!!!" With increased recognition for merchants, media coverage on TV, radio and in the newspapers and the additional revenue, what's not to love?
Featured in Landmarketing Issue 28
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What Others Say About Landmark Creations
“The inflatable finish arch looked fantastic! Local media was also there filming, so photos and videos of our race were viewed by many with our logo front and center.”
- David Parker, Pacific Road Runners Club
"Landmark worked with us to make sure our client was satisfied with the product. They provided great customer service and got us answers when we needed them."
- April Lo, SKA Events
"The Adventure Colon is so rewarding for our organization. Everyone that walks through it is just in awe and learn so much when we guide them through it."
- Oneyda Cuevas, Hope Through Grace, Inc.
"Since they were purchased, these Sonic areas have attracted a great deal of attention when using the cup at the store or at special events in the community. [...] You have been excellent to do business with, always letting us know about any special deals and shipping the items quickly so we can start putting them to work. I appreciate your attention to our group of Sonics and for handling your business in a very professional manner, always delivering any information I need when making a decision. Here is a special thanks, with a "cherry on top."
- Mason-Harrison, Jarrard Enterprises
"People love the inflatable! It's been a great photo op for History Center guests."
- Laura Geffre-Rick, Minnesota Historical Society
"The inflatable arch allows for safe and easy setup and takedown. People have raved about the arch and have made requests to have it at their events."
- Karen Klevesahl, SMET Construction