Turning Their Mascot into an Inflatable Billboard Boosts Awareness for Mile High Flea Market

Turning a Mascot into an Inflatable Billboard Increases Visibility

When the weather is nice and the sun is shining, visitors to the Mile High Flea Market in Denver, Colorado, are greeted by Freddy the Flea.

This inflatable mascot (turned billboard) stands 30-feet tall and definitely does his job at creating awareness and driving traffic to the 80-acre marketplace.

With a wide smile and checked shirt, Freddy points the way to an adventurous shopping experience filled with a four-season farmers’ market, shops, food, kids’ rides, events and more.

With all the inflatables manufacturers out there, we were curious about why Ashley Baronfeld (the Sales, Marketing & Talent Booking Manager) chose Landmark Creations. Quite simply, she explained, “We did research and found that you are the most reliable and trusted inflatable company.” We agree 100%!

Featured in Landmarketing Issue 48

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What Others Say About Landmark Creations

"I liked the way Tom listened and shared his ideas with me so that I could use the canyon like I needed. Tom hit a home run with my model. His input made all the difference in the world"

- Laurie Henry, Trinity Science Solutions LLC

“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”

- P. Donaldson, American Cancer Society

“Not only have they been extremely impactful, attracting hundreds of potential consumers to our sampling teams, but the ease in which we can install them has been a great help...”

- B. Gerety, Veryfine Products, Inc.

“The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”

- Vaughan Cutillo, Montauk Brewing Company

“This has created tremendous buzz around town and we have received a great deal of compliments on the Big Tire. Exposure is my goal, and the inflatable does that better than anyone, including me, can do at these events. The Big Tire never takes a break, gets tired or has to take a call. It just keeps shining bright and the kids love it.”

- Ed Chaney, Ed Chaney Tire Center Inc.

"[There was] fun, excitement, and encouragement for everyone to actually walk under/through [the arch] and it worked. We have cheerleaders and small children at the finish line by the arch handing out stickers, saying ‘I did it.’ Before we had the arch, [people] would straggle in anywhere."

- Jackie Allen, March of Dimes