Bucky Badger Character Inflatable Mascot Boosts Spirit

Bucky Badger Inflatable Mascot Really Gets Around

Thanks to the University of Wisconsin's Wisconsin Alumni Association (WAA), the school now has a new inflatable mascot that's been turning heads all over campus.

With student organizations, the homecoming committee, the alumni association and the athletic department clamoring for the Bucky character inflatable to make an appearance at their events, this 20-foot-tall tough guy has really been getting around.

A custom creation (as all character inflatables are), Bucky is one of a kind. From his designer sweater to the fearsome snarl on his face and pumped up biceps, this inflatable mascot lets everyone know he means business.

The WAA had some specific goals in mind when they ordered Bucky including drawing attention to events, increasing "badger spirit," adding fun and excitement, and branding the WAA. Have they accomplished their goals? "When we put on the events and the media is there, Bucky is always sure to be included in the photo." In addition, reactions from students and alums to this character inflatable have been very positive.

All that's left to say is, "Gooooooooooo Badgers!"

Featured in Landmarketing Issue 26

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