Inflatable Arch Helps Boost Business for Race-Timing Company

Inflatable Archway Helps Race-Timing Business Beat the Competition

When you're in the race-timing business, you get to see a lot of finish lines. The good... the bad... and, most of all, the ugly. That's why Sisu Race Timing's Rob Oates wanted something better: a big, bright, colorful inflatable archway that would set his firm apart.

Based in Mississippi, Sisu specializes in running and walking events – 5ks, 10ks, marathons, and half-marathons.

Rob and business partner David Seago are both avid, veteran runners. In fact, Rob has completed 23 marathons, including four Boston Marathons. Small wonder, then, that he insisted on premium quality, several notches above the competition.

After doing some online research, Rob contacted Landmark Creations. Working closely with Rob and his team, Landmark custom-built the StinkyFeet finish line: a giant inflatable arch, measuring 15 feet high, 26 feet wide, and 3 feet in diameter.

With its vivid colors and inspiring message, the arch makes a striking impression. Better yet, it has already ramped up business for Sisu. Says Rob Oates, "It has certainly increased the number of races we have timed. It has also helped increase our exposure in the race timing community."

In fact, Sisu's custom inflatable has generated so much business that the company recently purchased its second arch.

Ready to take your business to the next level? Talk to Landmark Creations today.

Featured in Landmarketing Issue 59

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What Others Say About Landmark Creations

"After speaking to a number of vendors, Landmark Creations had the professionalism, customer service, ingenuity, and creativity that we did not find elsewhere."

- Sean Conway, Arch and Loop

"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"

- Laura Repreza, KTLM Telemundo 40

“We wanted to convey our 'money-saving' message; what better way than a 14-foot-tall inflatable booth with money flying around in it?”

- B. Hoffman, Hydra-Flex

“The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”

- Vaughan Cutillo, Montauk Brewing Company

"The inflatable arch allows for safe and easy setup and takedown. People have raved about the arch and have made requests to have it at their events."

- Karen Klevesahl, SMET Construction

"Since they were purchased, these Sonic areas have attracted a great deal of attention when using the cup at the store or at special events in the community. [...] You have been excellent to do business with, always letting us know about any special deals and shipping the items quickly so we can start putting them to work. I appreciate your attention to our group of Sonics and for handling your business in a very professional manner, always delivering any information I need when making a decision. Here is a special thanks, with a "cherry on top."

- Mason-Harrison, Jarrard Enterprises