Inflatable Archway Helps City Sponsor Youth Race at Lower Cost

Inflatable Arch Saves (and Raises) Funds for Parks & Recreation

For several years, the City of Beloit, Wisconsin, had been renting an inflatable archway for its Annual Dirty Dash Mud Run, a popular local youth race open to kids ages 4 to 18. But rental fees were proving too costly.

That's when Parks & Recreation Coordinator Sonya Hoppes turned to Landmark Creations. "We did extensive research about product, company, and customer service," she relates. "We trusted Landmark Creations to stand behind the product."

Closely following Hoppes's direction, Landmark designed and built a giant inflatable archway, complete with removable signage. Standing 15 feet high and 26 feet wide, the vivid red custom inflatable makes a dramatic impact. And so far, says Hoppes, it has been a big boon for Beloit.

"Overall, this purchase will more than pay for itself in savings from the annual rental fees," she says. "We anticipate that it will last well beyond the time estimated."

While it mainly serves as the starting line for the Dirty Dash race at Beloit's Big Hill Park, the versatile inflatable archway can serve other purposes, too. "We also hope to partner with other community events," says Hoppes, "and recover even more funds through a minimal charge to outside groups. It will be a win/win for all involved!"

Featured in Landmarketing Issue 60

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What Others Say About Landmark Creations

"[There was] fun, excitement, and encouragement for everyone to actually walk under/through [the arch] and it worked. We have cheerleaders and small children at the finish line by the arch handing out stickers, saying ‘I did it.’ Before we had the arch, [people] would straggle in anywhere."

- Jackie Allen, March of Dimes

“The huge cereal bag could be seen from anywhere and was a nice draw to gather people to the tents we had set up.”

- Anika Hage, WatersMolitor

“We wanted to convey our 'money-saving' message; what better way than a 14-foot-tall inflatable booth with money flying around in it?”

- B. Hoffman, Hydra-Flex

"The inflatables have been a great success at shows, seminars and especially at pet shops where they help us to coordinate Iams Co. weekends that allow us to promote and increase sales of our products."

-The IAMS Company

"Our Landmark Creations blast tunnel made for an incredible night and it was exeremley well received by the players, coaches and fans. Thanks to you and your team for a first class effort. Regards."

- Glenn Mastro, Watchung Hills Warriors Touchdown Club

"We had a very positive experience working with Landmark Creations and were very impressed with their service and how quickly we were able to receive our inflatable. The product is high quality and super easy to use, which makes a huge difference when setting up."

- Missy Keiper, Avera McKennan Foundation