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Inflatable Football Helmet Builds Good Will for Financial Firm

MAX Football HelmetGiant Inflatable Football Helmet "Astounds" Local Fans

When Charles Henderson High School hosts a home football game, the excitement starts even before kickoff. As fans cheer, the school's varsity football team bursts onto the field out of a huge inflatable football helmet. And it's made possible by MAX, a financial services provider serving Central and East Alabama.

According to MAX Vice President of Marketing, Josh McAfee, the firm donated the giant helmet to Charles Henderson as a goodwill gesture.

 "MAX is new in the Troy market,"she explains, "and this in-kind sponsorship was intended to expose the community to MAX's commitment as a hometown provider."

Built by Landmark Creations, the inflatable sports tunnel makes a dramatic impression. So far, it has received a rousing response. "Community feedback has been outstanding," says McAfee. Both the school and the football program, she reports, are "astounded at MAX's creativity as a booster."

Why did MAX choose Landmark to create the giant inflatable? "Landmark [had already] created a large inflatable logo for MAX several years ago," McAfee says, "and we have been very pleased. All MAX had to supply to Landmark was four photos of Charles Henderson's football helmet," she relates, "and the result was spot-on."


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What Others Say About Landmark Creations


"It was a big success! Customers were stopping to take their pictures with the inflatable pheasant and it helped draw in interstate traffic."

- M. Kettler, Cabela's

“The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”

- Vaughan Cutillo, Montauk Brewing Company

"The inflatables have been a great success at shows, seminars and especially at pet shops where they help us to coordinate Iams Co. weekends that allow us to promote and increase sales of our products."

-The IAMS Company

"The Adventure Colon is so rewarding for our organization. Everyone that walks through it is just in awe and learn so much when we guide them through it."

- Oneyda Cuevas, Hope Through Grace, Inc.

“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”

- P. Donaldson, American Cancer Society

"We usually have to keep the arch up for at least 30 minutes after our races since so many people want to get their photos taken with it!"

- Art Boulet, Muddy Monk