Inflatable Arch Boosts Perception of Running Club

Inflatable Finish Arch Improves Branding of Running Club

When you think of organized running, visions of fierce competitors straining to beat the best times of their opponents probably come to mind. However, running isn’t always about winning and road races aren’t only about rivalry. Just ask the members of the Pacific Road Runners Club.

According to their website, this is “a recreational running club, with members interested in leading a fit and active lifestyle combined with social events."

"We compete, but we don’t enter expecting to win. We’re more interested in achieving personal goals and having fun doing it.”

The club also gives a good portion of their proceeds to charities. David Parker, a race committee member, explains, “Our running club donated $50,000 to charity, and our total donations over the last 20 years are $600,000.” So, of course, they wanted their finish line to look professional and impressive, and to help with promoting the race as well. Enter the inflatable arch!

Did the giant balloon get the results the club was after? “The inflatable finish arch looked fantastic! Local media was also there filming, so photos and videos of our race were viewed by many with our logo front and center.”

Featured in Landmarketing Issue 49

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What Others Say About Landmark Creations

"The inflatable arch allows for safe and easy setup and takedown. People have raved about the arch and have made requests to have it at their events."

- Karen Klevesahl, SMET Construction

"It was a big success! Customers were stopping to take their pictures with the inflatable pheasant and it helped draw in interstate traffic."

- M. Kettler, Cabela's

“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”

- P. Donaldson, American Cancer Society

“The huge cereal bag could be seen from anywhere and was a nice draw to gather people to the tents we had set up.”

- Anika Hage, WatersMolitor

"I liked the way Tom listened and shared his ideas with me so that I could use the canyon like I needed. Tom hit a home run with my model. His input made all the difference in the world"

- Laurie Henry, Trinity Science Solutions LLC

"We are able to directly track customer traffic caused by the boot, so we know the inflatable boot paid for itself within the first year."

- Jerry Kavsh, Renton Western Wear