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Wolf Inflatable Mascot Makes an Impact at Parades & Sports Events

Wolf Mascot North Caddo ElementaryNewly Merged School Gets a Bump in School Pride with a Custom Inflatable Mascot

North Caddo Elementary Middle School faces some exciting challenges. Formed by the merger of two local magnet schools, this Vivian, Louisiana school must forge its own unique identity... and elevate school spirit in the process.

That's where "Wolfie" comes in. Built by Landmark Creations, the giant inflatable sports a classic white T-shirt with the school's Wolfpack logo, and realistic wolf-like features.

According to Nicolas Cunningham, Caddo's assistant principal of administration, Wolfie's purpose is to "promote school spirit and school pride for our newly merged campus." To that end, says Cunningham, the school showcases the new inflatable mascot "at major school functions such as sports games, cheerleader [events], dance line, Back to School Night, Family Night, Homecoming etc."

Caddo's 850 students love Wolfie, and they've rallied around the giant inflatable at parades and school events. "[Wolfie] increased school pride and spirit," reports Cunningham, "and promoted a positive atmosphere on campus for our kids."

 Why did Cunningham choose Landmark to create the inflatable mascot? He saw Landmark's advertising, he says, and he was impressed with the firm's willingness to work closely with the school. The result is a win-win for everyone – school, students, community.

Featured in Landmarketing Issue 60

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What Others Say About Landmark Creations

"The speed of production was remarkable. We now have eight Hot Stuff balloons that will travel all over the USA to invite people to try our great-tasting pizza."

- B. Eble, Hot Stuff Foods

"Just wanted to say how much we LOVE our inflatables.  We tested them in our lobby where they were, of course, an instant hit for school group photos. Our leadership was quite pleased with the durability and the realism."

- Mike Hennessy, Carnegie Science Center

“[The inflatable arch] created a wonderful backdrop to brand our events, capture our sponsors in the photos used by the participants, and made it easy to travel down the coast of California without taking up too much space on our trucks.”

- Amy Daugherty, California Coast Classic

“This has created tremendous buzz around town and we have received a great deal of compliments on the Big Tire. Exposure is my goal, and the inflatable does that better than anyone, including me, can do at these events. The Big Tire never takes a break, gets tired or has to take a call. It just keeps shining bright and the kids love it.”

- Ed Chaney, Ed Chaney Tire Center Inc.

"Our giant peach is brand new to us and will help us gain name recognition in our community at health fairs, county fairs, farm markets, school events and almost any event we take it to."

- Greg Stone, Peach Tree Healthcare

"We are able to directly track customer traffic caused by the boot, so we know the inflatable boot paid for itself within the first year."

- Jerry Kavsh, Renton Western Wear