Giant Inflatable Peach Sculpture Makes A Dramatic Appearance In Toronto
Giant Inflatable Peach Draws Press & Theater-Goers
How do you best garner attention for your live performance of "James and the Giant Peach"? With a real-life giant peach, naturally. And that's just what one theater company did. By all accounts, the results were predictably peachy.
In the classic children's tale, one scene stands out. In it, the giant peach lands atop the Empire State Building, creating quite a spectacle. Young People's Theatre in Toronto wanted to recreate the scene during the show's run, and they had just the setting to pull it off. Housed in a three-story building on a busy Toronto street corner, the theater was the ideal substitute for the famous location, and the effect was certainly attention-grabbing.
Not only did the local press take notice, but social media mentions increased as well, giving the show an added bit of fame. Theater-goers loved being a part of the inside joke, and the Director of Production feels it worked to get the crowd excited about each performance.
Who would have thought a giant inflatable fruit sculpture could be so sweet?
Featured in Landmarketing Issue 53
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Landmarketing Issue 53 - Spring 2015 -
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What Others Say About Landmark Creations
"We received our inflatable and gave it a test run Saturday afternoon. To be short; Excellent Work. Thanks again for all your efforts."
- Curtis Gadula, Brock University
"[There was] fun, excitement, and encouragement for everyone to actually walk under/through [the arch] and it worked. We have cheerleaders and small children at the finish line by the arch handing out stickers, saying ‘I did it.’ Before we had the arch, [people] would straggle in anywhere."
- Jackie Allen, March of Dimes
"I was especially impressed with your ability to turn around such excellent work on very short notice, and at a fair price."
- R. Stever-Zeitlin, General Mills
"It was a big success! Customers were stopping to take their pictures with the inflatable pheasant and it helped draw in interstate traffic."
- M. Kettler, Cabela's
“The huge cereal bag could be seen from anywhere and was a nice draw to gather people to the tents we had set up.”
- Anika Hage, WatersMolitor
"Thanks so much, [the inflatables] look great. I am truly impressed. (So is the client.) I'll look forward to working with you in the future."
- W.C.P., CRN International