Inflatable Mascot Celebrates High Times at Outside Lands Music Festival
Custom Inflatable Mascot Makes an Impact at Music Festival
Famous worldwide for its all-star lineup, Outside Lands Music Festival draws thousands of music lovers annually to its three-day extravaganza at San Francisco’s Golden Gate Park. This past year’s event was no exception, attracting as many as 220,000 visitors between August 5 and 7, 2022.
In short, it was a resounding success. And Landmark Creations was in the thick of it all, along with our client, Iron Bloom Creative Production.
According to Creative Associate Emmie Finckel, Iron Bloom provides “holistic creative and production services including consultation, ideation, design, management, and implementation for live experiences.”
For Outside Lands 2022, the Brooklyn-based studio faced a unique challenge: Could they furnish a giant inflatable mascot for Grass Lands, a separate section of the festival grounds offering a “curated cannabis experience”?
This was to be a very special inflatable, depicting Theodore “Teddy” Okey – colloquially known as Tokey – Grass Lands’ iconic teddy-bear park ranger.
Iron Bloom turned to Landmark Creations. And Landmark came through with gusto.
Our expert design-build team created a towering 10-foot Tokey, complete with bushy mustache and realistic ranger hat. Authentic in every detail, the custom inflatable replica warmly welcomed visitors to the Grass Lands experience.
“Tokey was a beacon and photo-op for visitors to Grass Lands,” Emmie Finckel reports, “and his visage was featured on other assets around the area.”
Why did Iron Bloom choose Landmark to build their inflatable mascot? According to Finckel, “Landmark was recommended to us by the folks at Pneuhaus Inflatables.” And the rest is festival history!
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What Others Say About Landmark Creations
"Our giant peach is brand new to us and will help us gain name recognition in our community at health fairs, county fairs, farm markets, school events and almost any event we take it to."
- Greg Stone, Peach Tree Healthcare
"I liked the way Tom listened and shared his ideas with me so that I could use the canyon like I needed. Tom hit a home run with my model. His input made all the difference in the world"
- Laurie Henry, Trinity Science Solutions LLC
"We had the inflatable hockey player out in front of the coliseum and it caused such a crowd! Thanks for the professional job you and your company did for me!"
- Scott Adams, Liquid Box Inc.
"We are able to directly track customer traffic caused by the boot, so we know the inflatable boot paid for itself within the first year."
- Jerry Kavsh, Renton Western Wear
"The Adventure Colon is so rewarding for our organization. Everyone that walks through it is just in awe and learn so much when we guide them through it."
- Oneyda Cuevas, Hope Through Grace, Inc.
The inflatable complements our messaging since Ivar’s is a quirky restaurant that’s known for its antics.
- J. Werth, Ivar's Restaurant