Inflatable Stage Props Add Fun to Neon Trees' Concert Tour
Fun Concert Stage Prop Highlights Neon Trees' Pop Psychology Tour
Pulling off a successful concert tour means having a wicked-cool design company behind you. From stage design to inflatable stage props, Look Up Point Design added dynamics, innovation and a serious dose of "Wow" to Neon Trees' Pop Psychology tour.
The crowning touch was when they commissioned Landmark Creations to develop a truly one-of-a-kind inflatable.
Was it an inflatable band logo? No. An inflatable guitar? Uh… nope! Center stage in a prism of bright neon colors (of course) was a six-foot tall, 49-pound brain. Designer Kristie Roldan explains, "The inflatable is a 3D replica of an element on Neon Trees' Pop Psychology album cover. It is a great, fun piece of the tour's production design."
From "Sleeping with a Friend" to "I Love You (But I Hate Your Friends)" and "Voices in the Halls," the band rocked through every set in every city dancing around the brain. In fact, the brain dance continues on the Neon Trees' tour for 10 weeks this summer.
Why Landmark? "After seeing a little of what Landmark Creations could do via their website photos, I called and spoke with Tom about the possibilities and options we would have in making a brain appropriate for our tour. After speaking with other companies we had found online, it was clear that Landmark Creations could give us the best product for our money."
The brain not only continues to serve as a rad inflatable stage prop, but Kristie also knew it would find its way onto social media, giving this cool balloon a viral life of its own.
Featured in Landmarketing Issue 50
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What Others Say About Landmark Creations
"Our giant peach is brand new to us and will help us gain name recognition in our community at health fairs, county fairs, farm markets, school events and almost any event we take it to."
- Greg Stone, Peach Tree Healthcare
“Everywhere it goes, folks go out of their way to catch a glimpse of the colorful inflatable.”
- B. Campbell, Enterprise Beverage Group, LLC
"I chose Landmark Creations because they had a reasonable price for a customized inflatable. The other inflatables featured on their site made me confident that they could produce exactly what I was looking for."
- Sara Chadeck, KONO 101.1 FM
"Just wanted to say how much we LOVE our inflatables. We tested them in our lobby where they were, of course, an instant hit for school group photos. Our leadership was quite pleased with the durability and the realism."
- Mike Hennessy, Carnegie Science Center
"The inflatables have been a great success at shows, seminars and especially at pet shops where they help us to coordinate Iams Co. weekends that allow us to promote and increase sales of our products."
-The IAMS Company
"Our tunnel was also a great addition to our pre-game tradition: the Wildcat walk. Our city shuts down three blocks of downtown, and we have hundreds of fans lining the streets with a police escort, while we walk to the stadium."
- Sam Baker, Head Football Coach at Waconia High School







