Cold-Air Inflatable Adds Pizzazz to Italian Festival
Custom Inflatable Adds a Sense of History to the Italian Heritage Festival
Event marketers, The Display Company, were charged with creating an interesting centerpiece for the Italian Heritage Festival in Buffalo, NY. As the largest street festival in the United States, this event would attract thousands of onlookers.
What came to mind? One of the most well-known Italian landmarks ever: the Leaning Tower of Pisa.
The Display Company specializes in decorative display props for commercial and corporate events, film, television, stage productions and more. Needless to say, they have the creative power to generate ideas on the fly. What they didn't have was someone to bring those ideas to life. Enter Landmark Creations.
Working within the criteria The Display Company provided, we developed a cold-air inflatable, 30-foot-tall model of the Tower. This allowed the inflatable to stay upright via an electric blower system. Thanks to its light weight and mobility, the entire display can be packaged for later use. And that's just what The Display Company had in mind.
The Leaning Tower of Pisa got a lot of publicity and has now become part of The Display Company's inventory. "Buffalo and the surrounding areas look forward to this annual street festival. This 30' Leaning Tower of Pisa was a showstopper that was well received. We are looking forward to renting it to other festivals around the country."
Dual purpose. Revenue generating. Eye catching. Just a few of the things we love most about inflatables.
Featured in Landmarketing Issue 38
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Landmarketing Issue 38 - Summer 2011
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Cold-Air Inflatable Monument Memorializes President George W Bush
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Custom Inflatable Artwork Strikes a Chord with the Public
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Eastern Propane Uses Inflatable Product Replica at Community Events
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A Dancing Clam on the Roof - Promotional Inflatable Balloons Make it Happen
View More "Concert & Stage Production Inflatables" Articles




What Others Say About Landmark Creations
"I was especially impressed with your ability to turn around such excellent work on very short notice, and at a fair price."
- R. Stever-Zeitlin, General Mills
"It was a big success! Customers were stopping to take their pictures with the inflatable pheasant and it helped draw in interstate traffic."
- M. Kettler, Cabela's
"Landmark worked with us to make sure our client was satisfied with the product. They provided great customer service and got us answers when we needed them."
- April Lo, SKA Events
“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”
- Lelia King, Charlotte Center City Partners
"We had the inflatable hockey player out in front of the coliseum and it caused such a crowd! Thanks for the professional job you and your company did for me!"
- Scott Adams, Liquid Box Inc.
"The Adventure Colon is so rewarding for our organization. Everyone that walks through it is just in awe and learn so much when we guide them through it."
- Oneyda Cuevas, Hope Through Grace, Inc.