Inflatable Mascot Builds Relationships with Radio Station Listeners

KONO Hits Listeners with a Rockin', Rollin' Inflatable Mascot

Super-cool in his shades and bright-red T-shirt, Top Dog is the perfect representative for KONO 101.1, San Antonio's greatest hits. As an inflatable mascot, the cold-air, stationary version of Top Dog stands 12 feet high and is plenty capable of casting his promotional shadow for miles.

There is little wonder why this big guy is a popular request when the station books remote broadcasts for advertisers.

But he's not a one-trick pony: he's also got mad "skillz" at onsite appearances, concerts, and more.

If a buzz is what you're looking for, mascots repeatedly generate photo ops that quickly translate into social media frenzies. What's more, despite their enormous size, cold-air inflatables are easy to transport and set up - the perfect set of features when mobile marketing is key to increasing your revenue.

According to Sara Chadeck, Promotions Director of KONO, "[I chose Landmark Creations because they had a] reasonable price for a customized inflatable. The other inflatables featured [on their site] made me confident that they could produce exactly what I was looking for."

If you attend live events where personal interaction is key, inflatables could be just the ticket.

Featured in Landmarketing Issue 45

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What Others Say About Landmark Creations

"Give our races a 'big event' feel. They look cool in photos and videos, and they help us establish the look and feel of our brand."

- Sam Abbitt, Savage Race

“[The inflatable arch] created a wonderful backdrop to brand our events, capture our sponsors in the photos used by the participants, and made it easy to travel down the coast of California without taking up too much space on our trucks.”

- Amy Daugherty, California Coast Classic

"We TRULY appreciate your service and excellent workmanship. We look forward to working with you all in the future!"

- Amanda Frith, Dalton Agency

“Everywhere it goes, folks go out of their way to catch a glimpse of the colorful inflatable.”

- B. Campbell, Enterprise Beverage Group, LLC

"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"

- Laura Repreza, KTLM Telemundo 40

“The huge cereal bag could be seen from anywhere and was a nice draw to gather people to the tents we had set up.”

- Anika Hage, WatersMolitor