Inflatable Mascot Builds Relationships with Radio Station Listeners

KONO Hits Listeners with a Rockin', Rollin' Inflatable Mascot

Super-cool in his shades and bright-red T-shirt, Top Dog is the perfect representative for KONO 101.1, San Antonio's greatest hits. As an inflatable mascot, the cold-air, stationary version of Top Dog stands 12 feet high and is plenty capable of casting his promotional shadow for miles.

There is little wonder why this big guy is a popular request when the station books remote broadcasts for advertisers.

But he's not a one-trick pony: he's also got mad "skillz" at onsite appearances, concerts, and more.

If a buzz is what you're looking for, mascots repeatedly generate photo ops that quickly translate into social media frenzies. What's more, despite their enormous size, cold-air inflatables are easy to transport and set up - the perfect set of features when mobile marketing is key to increasing your revenue.

According to Sara Chadeck, Promotions Director of KONO, "[I chose Landmark Creations because they had a] reasonable price for a customized inflatable. The other inflatables featured [on their site] made me confident that they could produce exactly what I was looking for."

If you attend live events where personal interaction is key, inflatables could be just the ticket.

Featured in Landmarketing Issue 45

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What Others Say About Landmark Creations

“Everywhere it goes, folks go out of their way to catch a glimpse of the colorful inflatable.”

- B. Campbell, Enterprise Beverage Group, LLC

"This year’s event was the highest attended in some time, and the [inflatable] astronaut, front and center on our Portico, was a great visible draw from all over the area."

- Dennis Bateman, Carnegie Science Center

"Landmark created two inflatable Truman the Tigers for us, and they were incredibly easy to work with, as well as very affordable."

- Michelle Froese, Missouri University

"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"

- Laura Repreza, KTLM Telemundo 40

"Landmark worked with us to make sure our client was satisfied with the product. They provided great customer service and got us answers when we needed them."

- April Lo, SKA Events

"We usually have to keep the arch up for at least 30 minutes after our races since so many people want to get their photos taken with it!"

- Art Boulet, Muddy Monk