Inflatable Tunnel for the Chicago Bears

The Chicago Bears Generate Excitement With Their Inflatable Sport Tunnel & Air Tent

When the Chicago Bears came to Landmark Creations, they were looking for a way to get their brand in front of fans in a strong way. One important aspect of professional sports is marketing yourself and your players well. Since practically all other professional teams (college and high school teams, too, for that matter!) were using an inflatable sports tunnel, the Bears wanted to give it a try.

They quickly found what makes these sports inflatables so awesome. An inflatable sports tunnel drives fans crazy! Seeing their favorite team burst onto the field through the mouth of this 25-foot high bear head amid clouds of smoke is an exceptional way to bring fans to their feet. But the Bears weren’t satisfied with only using their inflatable sports tunnel. They wanted more!

In addition, the Bears looked at other types of sports inflatables and decided on adding an air tent and arch to their arsenal.

Perfect as a hospitality tent during pre-game tailgating, the tent was easy to spot even from long distances. The Bears used the inflatable archway at their training camp entrance then later rotated the banner for Family Day activities. And, as an added bonus, all their sports inflatables were designed to allow ample space for sponsor messages. The increased revenue meant the Chicago Bears were able to recoup their investment in no time flat!

Featured in Landmarketing Issue 20

Landmarketing Issue 20 - Winter 2007

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What Others Say About Landmark Creations

“[The inflatable arch] created a wonderful backdrop to brand our events, capture our sponsors in the photos used by the participants, and made it easy to travel down the coast of California without taking up too much space on our trucks.”

- Amy Daugherty, California Coast Classic

“The likeness to our company mascot was amazing. We used the balloon at the Winn Dixie Home & Garden show ... and we have had rave reviews.”

- Christy Bernard, Tony Chachere’s

"This year’s event was the highest attended in some time, and the [inflatable] astronaut, front and center on our Portico, was a great visible draw from all over the area."

- Dennis Bateman, Carnegie Science Center

"Our giant peach is brand new to us and will help us gain name recognition in our community at health fairs, county fairs, farm markets, school events and almost any event we take it to."

- Greg Stone, Peach Tree Healthcare

“The huge cereal bag could be seen from anywhere and was a nice draw to gather people to the tents we had set up.”

- Anika Hage, WatersMolitor

"Our tunnel was also a great addition to our pre-game tradition: the Wildcat walk. Our city shuts down three blocks of downtown, and we have hundreds of fans lining the streets with a police escort, while we walk to the stadium."

- Sam Baker, Head Football Coach at Waconia High School