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Successful Corporate Race Sponsorships with Inflatable Product Replicas

Yoplait Inflatable Replica for Sponsorship Events

Product Replicas Make for Successful Corporate Race Sponsorships

You're in charge of a big launch for a new brand of snack food – the hottest thing to hit the shelves since chips in a can. You've got a great product, now you need to generate a bit of buzz, and fast. Thankfully, that's just what inflatables do. Coupled with a corporate race sponsorship, inflatable product replicas can give a much needed boost to your marketing campaign.

They're visible - How many ads do you encounter every day. Fifty? One hundred?  More than that at a NASCAR race, for sure. After a while, they all blur together in a dizzying mess. That's why inflatables work so well. They're large and unique, so when they appear in a parking lot or on a rooftop, people take notice.

They're attention grabbing - If you're not taking consumers by the hand and introducing them to your product, they will never give you a second look. A new bag on a shelf – even with the best eye-level placement money can buy – will go unnoticed. There's just too much competition. Greet a crowd of hungry NASCAR fans with a 20-foot-tall replica, though, and now you'll see some heads turn.

They're interesting - That inflatable product replica is a great start, but to really get the crowd revved up, pair it with samples and coupons. Now you've got a consumer who will seek out your brand because he's ready to buy.

They give you a chance to get personal - In massive crowds, you've got about five seconds to make an impression. Handing out tasty samples of your new product from the shadow of an inflatable bag of chips increases your odds of being remembered later, when the buying decision is made.

They're fun! - Race fans are enchanted by the sight of giant-sized advertising balloons. For more punch, combine a product replica with an inflatable sports cage where visitors compete for coupons, free products, or other prizes. That's a winning combination that will stay in the minds of customers long after you've packed up and gone home.

Inflatable product replicas are made from durable materials, so they stand up to NASCAR race tracks all across the U.S. You can use them repeatedly, no matter where your marketing campaign takes you. They're quick to set-up and quick to take down, and can be easily handled by one or two people.

Supersize your hot new product in inflatable form, and watch your sales take off faster than Tony Stewart at the Daytona 500. Maybe they'll even name a race after you.

Inflatable Product Replicas Gallery

Want some creative ideas for marketing with product replicas?

Visit our inflatable product replicas gallery!


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What Others Say About Landmark Creations


"We had the inflatable hockey player out in front of the coliseum and it caused such a crowd! Thanks for the professional job you and your company did for me!"

- Scott Adams, Liquid Box Inc.

“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”

- P. Donaldson, American Cancer Society

"Thanks so much, [the inflatables] look great. I am truly impressed. (So is the client.) I'll look forward to working with you in the future."

- W.C.P., CRN International

"Our giant peach is brand new to us and will help us gain name recognition in our community at health fairs, county fairs, farm markets, school events and almost any event we take it to."

- Greg Stone, Peach Tree Healthcare

"Landmark created two inflatable Truman the Tigers for us, and they were incredibly easy to work with, as well as very affordable."

- Michelle Froese, Missouri University

“Everywhere it goes, folks go out of their way to catch a glimpse of the colorful inflatable.”

- B. Campbell, Enterprise Beverage Group, LLC