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Creative Ideas: Marketing Tips for Using Custom Inflatables

Senor Frogs Inflatable Restaurant Rooftop Advertisement

Discover the Powerful Impact Advertising Inflatables Have on Your Marketing Efforts

Because they are custom-made in practically any shape, size, and style you want; advertising inflatables are the perfect fit for grand openings, sporting events, point-of-purchase displays, mobile marketing campaigns, and more. Large or small, rooftop or ground, helium-filled or dynamic; advertising balloons always have a positive impact on your marketing efforts.  Read the articles (below) and find out specifically how to use advertising inflatables in a variety of marketing scenarios.

Using Inflatable Costumes

Posted in Creative Ideas: Marketing Tips for Using Custom Inflatables

Easy to Use and Comfortable to Wear, Inflatable Costumes Bring Energy and Life to Events

They swing. They sway. They walk up and hug you!  Most people are familiar with cold-air inflatables that are tethered to the ground. Many are also familiar with newer dynamic inflatables that are still tethered, but can flap and wiggle in the wind. Making their way up on the popularity list are inflatable costumes. What's the difference? Inflatable costumes let your character move around freely wherever he wants.

The Failsafe Way to Create Buzz for a New Product Launch

Posted in Creative Ideas: Marketing Tips for Using Custom Inflatables

Buzz.  First introduced as a - well - "buzzword" in about 1998, it faded from the marketing vocabulary a few years later. However, with the explosion of Web 2.0 in recent years, the catchphrase is back in full force.  What better way to describe the phenomenon of everyone chattering about your new product than "buzz”?

As major corporations and small businesses are finding - in the age of blogs, social networking sites, and video-sharing communities - creating a viral campaign has enormous potential for buzz. In fact, it has become such a vital component for marketing a new product that even companies like Nielsen offer "buzz tracking" services.

Inflatables Are a Vital Part of Your Brand Awareness Strategy

Posted in Creative Ideas: Marketing Tips for Using Custom Inflatables

Precision Tune Auto Care's Inflatable Mascot

Inflatables Are a Vital Part of Your Brand Awareness Strategy

There are numerous ways inflatables excel when it comes to increasing response to your marketing, but - without a doubt - building brand awareness is at the top of the list. What could possibly drive a more vibrant and lasting visual image into the minds of consumers than giant inflatable balloons? Their sheer size grabs attention immediately. Their uniqueness holds interest and captivates onlookers.  They beg to be remembered and photographed. The end result is an impression people talk about for days, weeks or even months to come. You can't get that kind of bang for your branding buck with any other medium.