Teamsters Use Giant Inflatable to Help Sway Public Opinion

Teamsters Employ Outdoor Inflatable Fat Cat to Make Their Point

When you represent and protect the rights of millions of workers across the United States, public events such as press conferences and protests become part of the job.

The Teamsters Union understands that making an emotional connection is something a giant inflatable does best. That's one reason they chose to enlist the help of a huge, 15-foot balloon.

The Teamsters' Fat Cat makes a strong visual statement in his suit and tie, supports the cause of protesters and piques the curiosity of passersby.

"We find that using the [giant] inflatable Fat Cat helps us achieve greater public awareness and greater press coverage," reports Campaign Communications Manager Elissa Laitin. "We plan to use the Fat Cat at many upcoming protests."

Because custom outdoor inflatable balloons give reporters something to photograph they work much better than ordinary signage. Regardless of what you're planning - from sporting event sponsorships to cause marketing - a giant inflatable is a crowd magnet that can't be ignored.

Featured in Landmarketing Issue 39

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What Others Say About Landmark Creations

"Since they were purchased, these Sonic areas have attracted a great deal of attention when using the cup at the store or at special events in the community. [...] You have been excellent to do business with, always letting us know about any special deals and shipping the items quickly so we can start putting them to work. I appreciate your attention to our group of Sonics and for handling your business in a very professional manner, always delivering any information I need when making a decision. Here is a special thanks, with a "cherry on top."

- Mason-Harrison, Jarrard Enterprises

"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"

- Laura Repreza, KTLM Telemundo 40

"Landmark worked with us to make sure our client was satisfied with the product. They provided great customer service and got us answers when we needed them."

- April Lo, SKA Events

“[The inflatable arch] created a wonderful backdrop to brand our events, capture our sponsors in the photos used by the participants, and made it easy to travel down the coast of California without taking up too much space on our trucks.”

- Amy Daugherty, California Coast Classic

The inflatable complements our messaging since Ivar’s is a quirky restaurant that’s known for its antics.

- J. Werth, Ivar's Restaurant

“This has created tremendous buzz around town and we have received a great deal of compliments on the Big Tire. Exposure is my goal, and the inflatable does that better than anyone, including me, can do at these events. The Big Tire never takes a break, gets tired or has to take a call. It just keeps shining bright and the kids love it.”

- Ed Chaney, Ed Chaney Tire Center Inc.