Getting Your Advertising Balloon To Stand

lottoball on site

Even A Girl Can Do It:  My Advertising Balloon Installation Adventure

Often when people call Landmark they ask how difficult inflatables are to set up. We usually tell them that basic advertising balloon installations require one to two people. Now, I'm not a large woman and I was able to do these setups and takedowns with minimum assistance.

Don't get me wrong, I probably wouldn't attempt a rooftop installation alone and I'd certainly advise a do-it-yourselfer to get professional help for their first install. As for tradeshows or ground installations, however, it's a very simple process and I was out to prove that once and for all.

My mission? To set up two inflatable lotto balls for one of our gaming customers who is doing a promotion for Powerball Slots at Grand Casino in Mille Lacs and Grand Casino Hinckley. The inflatable draws attention to their promotion from outside the casino and reinforces the brand in an environment where competition for attention is extremely high.

When I arrived at the first job, I was sure the grounds manager thought he was on Candid Camera.  He was expecting a big truck with half a dozen brawny guys to show up and he got neither. He barely believed me when I said I was the only one on "the crew" and that the balloon was in the back of my SUV.

At 115-pounds, the balloon weighed almost as much as I did! I pulled the Powerball from my truck and began the process by the book (a.k.a. our installation guide). I sorted through my parts and pieces (everything you need for installation is included) then looked for a good location, an electrical source and the best anchor points for the balloon. I got it out of the storage bag (by myself, thank you!) and positioned it to face the road.  Next came the attachment of the tether straps.

Here’s a tip for getting the inflatable to easily stand up and look great the first time.

Find out which way the wind is blowing and keep the tether straps on the windward side somewhat tight. The straps on the opposite side should stay loose at the beginning of the inflation. As the inflatable fills with air, gradually release the tension on the windward straps and tighten the opposing straps. Using this method, the wind will help the inflatable stand up with minimal assistance from the installer.

Finally, I attached the blower system, pulled her in and let her fly (well, in a manner of speaking). As usual, I got a lot of honks once the balloon was inflated. The guys who work maintenance at the Mille Lacs casino were very nice but also very skeptical about the whole thing. That is, until I turned the blower on and the giant ball emerged seemingly out of nowhere. Then I had a little respect from them.

While inflatables may be massive in their size and powerful in their ability to attract attention - when it comes to installation - there's really nothing to it.

Custom Inflatables FAQ

What is a cold-air inflatable?

Custom inflatables that are labeled cold-air require a blower system (fan) to keep them upright. Cold-air inflatables include sports tunnels, large product replicas, mascots, rooftop inflatables, etc. Cold-air inflatables do not “fly” or float in the air like helium-filled inflatables.

I’m looking to rent an inflatable (fill-in-the-blank) – can Landmark help me?

Sorry, but no. We do not rent inflatables, each of our structures are custom manufactured for purchase only. We do not have anything in-stock as everything is made to order with your specific needs in mind. We think it’s better that way!

What is included in my inflatable purchase?

Depending upon what you purchase your inflatable can include a blower system, installation hardware, instructions, ground stakes, tethers, cambuckles, a repair kit all wrapped up in a storage bag. We also offer specialty storage and shipping container options upon request.

Do inflatables need constant airflow? How does it stay inflated?

The answer is different depending on the type of inflatable you have. Landmark specializes in cold-air inflatables; this style does require a constant source of airflow. Our custom inflatables come complete with a blower that should be kept running while the inflatable is in use. Sealed inflatables do not require a source of airflow. Helium inflatables do not require a source of airflow, but must be filled with 99% pure helium to remain afloat. The helium will need to be replenished every three to five days.

Does my blower system need to stay plugged in and turned on to keep it inflated?

Yes. Cold-air inflatables require a blower system (fan) to keep it upright. You’ll need to plug in the blower system, turn it on & keep it on as long as your promotion lasts!

How is the blower (fan system) attached?

That depends on the type of blower your inflatable has. For external blowers use the zipper and Velcro strap to simply attach the blower sleeve to the blower tube. Internal blowers are permanently installed in the inflatable. No action is necessary.

Can I hang a custom inflatable from the ceiling (at a trade show, museum, etc.)?

 But of course! Our inflatables can be designed with the blower system placed at the top of the structure allowing it to be hung. An inflatable used in this way will include the hanging hardware required for installation. Note: If you plan to suspend an inflatable at your next trade show review the regulations and requirements of the show prior to purchasing!

Do you provide straps to keep inflatables grounded?

Yes, cold-air shapes do come with tether straps and ground stakes that keep the inflatables secured to the ground or roof can be added to your order as needed.

I can’t use ground stakes at my location? What can I use to secure my inflatable?

Depending upon how large your inflatable is you have a few options: Sandbags, water barrels, stationary items and solid weights are some popular anchoring options. Once an inflatable project is designed we can offer installation advice!

How can I maintain the inflatable and continue using it for years to come?

It is not hard to keep your inflatables in good shape. Just follow these simple steps:

Keep your inflatable away from sharp objects to prevent punctures and tears.
Always completely deflate your inflatable before storing it.
Be sure your inflatable is completely dry before storing it to prevent the development of mold or mildew.
Store your inflatable in a cool, dry place away from direct sunlight to prevent fading.
Each year, do a quick inspection of the blower, tether straps and seams to be sure your inflatable is not in need of repairs.

800.553.3593   |  952.895.0947   |  3240 West Co Rd 42 Burnsville, MN 55337 USA