SpongeBob Pineapple Display

With the help of event company Production Glue, New York became Bikini Bottom for a day to promote the launch of Nike’s Kyrie x SpongeBob sneaker collection. This 25-foot inflatable recreation of the titular sponge’s “pineapple under the sea” served as the entryway to the event, making guest feel as though they’d splashed down into their favorite cartoon lagoon!