Looking for a fun way to extend your real-life events on social channels? Bob Evans biscuits increased social media traffic from their annual festival by using giant inflatable biscuit replicas as a photo opp for festival goers.
“The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”