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L6123

Indy 500 Miller Light Milk Bottle

Fans of the Indy 500 were encouraged not to drink and drive at the Indianapolis Motor Speedway in an activation by Team Coalition for Miller Lite. Fans who took the pledge signed the giant inflatable milk bottle and were photographed at the event, creating a social-media share worthy momentum to promote the cause and the brand!

Specifications

  • Outer DIMs: H: 8 L: 2.5 W: 2.5
  • Weight: 30
Indy 500 Miller Light Milk Bottle

"It was a big success! Customers were stopping to take their pictures with the inflatable pheasant and it helped draw in interstate traffic."

- Matthew Kettler, Cabela's

“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”

- Peggy Donaldson, American Cancer Society