If you've done a trade show recently, you understand how difficult it can be to get noticed in an environment that resembles a grocery store (or cattle stall). After cruising a few rows of exhibits, attendees begin to drift off into a daze. Wake them up with an inventive and inviting inflatable trade show display.
Federal Contracts Corp, a heavy equipment supplier that focuses on the federal marketplace, did just this when commissioning Landmark Creations to develop their big yellow bulldozer.
Measuring 8 feet by 10 feet, and bearing the logos of all the manufacturers they represent, the unique shape and vibrant color of this inflatable display plows through foot traffic. "We wanted to be one step above the competition with something new that made folks stop and look," commented President Clark Ricke.
The results? "FCC leaves a positive impression with potential buyers, establishes our professionalism, shows our capabilities in one backdrop, and brings many smiles."
Want a tip on traveling with inflatables for indoor events? Clark suggests leaving the metal tie-down stakes behind to eliminate unnecessary weight. Check the bagged inflatable at baggage (if it weighs 50 pounds or less) and save the overnight freight charges.