Landmark's in the News!

From Rockefeller Center to rock concert tours, Landmark's custom inflatables are taking center stage. And the trade publishing world is applauding.

In its August 2017 issue, Specialty Fabrics Review spotlighted "Seated Ballerina," a stunning inflatable sculpture installed at New York's Rockefeller Plaza between May 12 and June 2, 2017. Designed by artist Jeff Koons and built by Landmark Creations, the 45-foot "Ballerina" was authentic in every detail, right down to her tutu and toe shoes. Best of all, she helped raise funds (and awareness) for the International Centre for Missing and Exploited Children.

Then, in January 2018, Lighting & Sound America showcased an inflatable stage prop – a giant geometric lion head – built by Landmark Creations for iconic pop singer Katy Perry's 2014-2015 Prismatic World Tour. Featured during Perry's performance of her hit song "Roar," the custom inflatable blazed with spectacular LED lighting – including huge, luminous eyes – remote-controlled for thrilling effect.

LED-Enhanced Inflatables: The Latest Bright Idea
Perry's inflatable stage prop is just one brilliant example of LED's dazzling possibilities. Want to learn how LED lighting can enhance your custom inflatables? See our article in this newsletter.

Check Out Our Newest Case Studies for Even More Inspiration
Plus, connect with us on Facebook, Twitter, Pinterest, and other social platforms. And watch for our upcoming updates on trends and innovations.

Until next time, I wish you success in all your promotions!

Stephanie Meacham | VP of Operations

Welcome!

As quick as a blink, fourth quarter is here with only two months before 2016 expires. Your remaining budget dollars will slip away as quickly as these last 60ish days if you’re not careful. Before you lose those funds, contact Landmark Creations for ingenious ideas about clever investments in your brand and event marketing plan.

Local News Coverage

We’re excited about scoring some digital ink from Twin Cities Pioneer Press. Thanks to Richard Chin for spending some time onsite with the Landmark Creations crew!

No Paparazzi!

When collaborating with A-list clients, discretion is paramount. With permission, we've shared the work we've done for Nickelodeon, Wounded Warrior Project, Oprah and other household names. There are still more entertainment, arts and sports projects that haven't been made public. If you are in need of an inflatables manufacturer who delivers creativity and quality along with complete confidentiality, please give us a ring at 800-553-3593.

In case it slipped past you, the holidays are just weeks away. Don't delay in making your Thanksgiving, Christmas and New Year's promotional plans. Also, now is a great time to prepare your 2016 budgets. We are happy to provide estimates if you need them!

Welcome!

In this issue of Landmarketing, we've rounded up another insightful group of case studies to fire up your imagination! Read on for a healthy dose of inspiration.

Hot New Trend: Inflatable Stage Props

Custom inflatable stage prop usage has been on the rise in all categories from community theatres to A-list pop stars. This uptick in inflatable use is largely because inflatables are easier, and less expensive, to transport than ridged components and because they’re able to appear out of nowhere – it’s easy to add an element of surprise to the audience experience. Working to meet the demands of numerous, high-profile performers and events has allowed us to expand our stage production and concert tour offerings, including

Welcome!

Summer's in full swing and you know what that means, right? It's time to plan for fall and winter events. Now's the time for sports teams to think about player tunnels and sportscages — plus, retailers begin outlining winter holiday promotions (yikes!). Because back-to-school andfourth quarter get extremely busy, the sooner you order your inflatables, the easier it will be to meet your deadlines.

What Do Festivals, Trade Shows & Football Have in Common?

They all use inflatables as photo magnets and all three flourish in summer months. While indoor event marketing can take place all year, outdoor events (such as concerts, movies, festivals and more) thrive when the weather is warm.

While football crosses seasons from summer to fall, nothing is as spectacular as the annual kickoff when students and fans get to see the teams burst onto the field through a massive sports tunnel.

Have plans to use inflatables to attract live crowds and boost social media coverage during outdoor events or football this year? You'll want to contact us ASAP. The first week of August (next week!) is the deadline for on-time delivery.

Welcome!

If you’re in need of a bit of marketing inspiration, this edition of Landmarketing will deliver a bucketful. With 13 client case studies, you’ll discover unique, real-world applications for your existing inflatables (or new ones) that can greatly improve your results.

If some of that genius finds its way into an outdoor campaign, make certain you’re prepared for the high winds and inclement weather spring and summer can often bring. Don’t have a high-wind/bad-weather action plan? Give us a call for expert guidance. We’d love to help

top 10 for 2015!

In the spirit of deserved recognition (and the Academy Awards), Landmark Creations is proud to reveal our Top 10 picks for 2015. Judged on their creativity and visual appeal; these inflatables are true inspirations to other marketers. We thank each and every one for allowing us to help them accomplish their promotional goals and become superstars in 2016. [ click here to see our Top 10 Picks ]

WANT TO BE FAMOUS?

Each issue of Landmarketing contains lots of real-life case studies to spark your imagination. If you own a Landmark Creations' inflatable and have had success using it, we can make you famous! Simply complete this form and you might see your story in an upcoming issue of Landmarketing and on our website.

If you don't have a Landmark Creations' inflatable yet, now's the time to contact us in order to meet deadlines for:

• Outdoor summer fairs
• Tradeshows and other onsite events
• Product launches
• Press conferences
• Other summer promotions