All credit union and banking promotions have two common underlying goals. First: Get more customers or members. Second: Get those customers to use more services provided by the bank. Marketing events of all types accomplish more and get a better response with the use of inflatables.
Inflatable Piggy Bank Sends Family-Friendly MessageAt First New York Federal Credit Union, kids and families get special attention. That's why the Albany-based institution sponsors KID$ (Keep Investing Dollars $avings), a regional school banking program symbolized by a piggy bank logo.
Local Bank Plans a Promotional Tour Using Cold-Air Inflatable Pig MascotWhen you hear talk of a pig going on tour, your first thought might be of Miss Piggy. Not in this case. Bank of Cherokee has a different pig and a much higher purpose in mind.
Credit Union Donates Inflatable Sports Tunnel to Show AppreciationAs an inflatables manufacturer founded in 1986, we’ve created our fair share of sports tunnels. The typical scenario is that the administration, sports staff or booster club of a high school or college will contact us and place an order. However, there is the rare occasion where someone outside the school system steps up to help out.
Cute Giant Inflatable Piggy Bank Wows Potential CustomersWhat familiar item symbolizes savings? A piggy bank, of course. So, it's no wonder that the folks at Border State Bank chose two charming inflatable mascots as their regional good-will ambassadors. First, the Greenbush, Minnesota-based bank converted a classic Volkswagen Beetle to "Pearl," an adorable girl pig. Then they asked Landmark Creations to design and build her male counterpart, "Earl," an inflatable porker.
United Shore Uses Inflatable Logo to Launch Rebranding CampaignRebranding a company takes work. Once you've depended on a brand for years, breaking away and moving in another direction (even if it is a better, more representative one) can be a challenge. That's one reason United Shore approached Landmark Creations about developing a giant inflatable logo for their company fair.
When you've created one of the most recognizable characters in advertising history and made him a national TV celebrity, what's your next step? Take advantage of that popularity and turn the little fellow into a giant, cold air inflatable!
Inflatable Gecko Mascot Catches the Attention of CrowdsIf you search through the history of advertising, you might find a smaller mascot than the GEICO Gecko, but we doubt you'll find another with this much personality. His Cockney-Aussie accent and dry sense of humor have earned him a huge following, making this tiny green lizard one of today's most recognizable personalities. Fans enjoy watching him ordering takeout from a tiny New York City apartment, visiting a battleship, and even hiking the Rockies with a pair of famous cartoon characters.
Credit Union Ramps Up Visibility with Inflatable Cash BoothThe pairing of an inflatable money machine and a local credit union is as natural as can be. Add to that, however, a few live events and you get a recipe for visibility and excitement that is hard to beat.
Remember the days when banks were stuffy places? Formal in appearance and demeanor, as quiet as a library and sometimes unapproachable for the common person. Long gone are those times! Today, banks are working hard to befriend their customers, give them a comfortable experience and offer services that are truly useful. US Bank is leading the pack in this area in many ways including the use of an inflatable mascot to reach out to the public.
"It was a big success! Customers were stopping to take their pictures with the inflatable pheasant and it helped draw in interstate traffic."
- Matthew Kettler, Cabela's
"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"
- Laura Repreza, KTLM Telemundo 40