Every spring, the Rotary Club of Fairhope, Alabama, hosts its annual Steak Cook-Off, a popular outdoor event featuring juicy, sizzling ribeyes; steak-grilling competitions; foot-stompin' live entertainment; dancing in the streets... and a whole lot of good family fun.
Food Industry Marketing Inflatables
Inflatables Increase the Power of Food Marketing
When you're marketing food products there is definitely a place for coupons, samples and other techniques.
Want more creative food industry marketing ideas? View our food marketing inflatables gallery.
Borden Pours Out Their Best with an Inflatable Trade Show Display
When you're attending an event produced by one of your biggest clients, you'd better make a good impression. That thought was precisely what drove Jack Roberts, National Account Manager for Borden Dairy Company, to purchase not one, but two inflatable product replicas for the upcoming Walmart Shareholders' trade show.
Butter Kernel Corn Can Inflatable Product Replica
Since 1895, Faribault Foods has been a canner of top-quality vegetables. Having used Landmark Creations before for promotions tied to their S&W brand, Faribault commissioned an inflatable product replica of its Butter Kernel whole corn can.
For a food vendor, there are two ways to stand out on a crowded midway: Sell the best sandwiches, or have an eye-catching mascot. F & W Concessions' Butcher Boys does both, and it shows in their success.
Promotional Inflatable Logo is Really Hot Stuff
What is tall and visible and red all over? An inflatable logo pizza slice, of course! Hot Stuff Foods (an international foodservice franchisor specializing in high-quality pizza and sandwiches) typically calls convenience stores, universities, hospitals and military bases home. In order to help their franchisees generate more business, they provide a 10-foot-tall promotional inflatable shaped like a pizza slice.
Affy Tapple Inflatable Mascot Helps with Event Marketing Success
In 1948, Affy Tapple, in the big city of Chicago, created the very first caramel apple in the United States.
If ever there was a case for affinity, it can clearly be made with the combination of food marketing and inflatable product replicas. Inspira Marketing (an experiential marketing company) has seen this success combo many times in the past, which is why they regularly call on Landmark Creations to develop new, eye-popping balloons for event marketing campaigns.
Dean Foods' Inflatable Product Replica Promotes Two Products In One
Here's a clever idea: a double-sided product replica inflatable. Because Shenandoah's Pride Dairy (owned by Dean Foods) is usually in a position to promote two products at the events they attend, someone came up with the ingenious concept of two-sided custom inflatables.
Look! It's a Bird. It's a Plane. No… It Really is a Bird
At least part of one! Onlookers at the Macy's Day Parade in Times Square got quite a shock when they noticed poor Tweety had flown south… right into a billboard. Fage Yogurt along with Atomic Props concocted this eye-catching billboard that demonstrates just how thick Fage yogurt products really are.