Marketing products takes a lot of creativity. According to CBS News, the average American sees over 5,000 advertising messages daily. To make an impact when marketing products, your advertising, event planning & marketing strategies have to incorporate eye-catching techniques that leave an impression that lasts long enough to get consumers into the stores to buy. This is where Landmark Creations inflatables really shine! Inflatables Help marketers gain attention in almost every industry.
It's always sad to hear of a species in danger. Thankfully, we have organizations such as NOAA Fisheries Services that step up to offer protection and preservation of our nation's living marine inhabitants. One of their most pressing causes currently is the North Atlantic Right whale.
The Environmental Protection Agency's (EPA) Office of Water recently engaged in some heavy event marketing as they celebrated National Drinking Water Week. The festivities were designed to educate children and adults on issues related to the safety of drinking water as well as gain media attention for the EPA. To make the event fun, marketing materials such as multimedia games, on-site computers and more were provided for attendees. In addition, EPA staff volunteered to speak on a variety of topics related to water safety and cleanliness. The EPA's marketing agency, The Track Group, also turned to Landmark Creations to develop an inflatable mascot that would appeal to kids and adults.
Giant Inflatable Product Replica + Free Food = Amazing ResultsIf ever there was a case for affinity, it can clearly be made with the combination of food marketing and inflatable product replicas. Inspira Marketing (an experiential marketing company) has seen this success combo many times in the past, which is why they regularly call on Landmark Creations to develop new, eye-popping balloons for event marketing campaigns.
Here's a clever idea: a double-sided product replica inflatable. Because Shenandoah's Pride Dairy (owned by Dean Foods) is usually in a position to promote two products at the events they attend, someone came up with the ingenious concept of two-sided custom inflatables.
Did you know that 44% of 8th graders have tried alcohol? Sixty-four percent of 10th graders have tried it. And 77% of high school seniors have been drinking. It's tragic. Just a part of life? No, but it could easily be a part of their death. Bringing awareness to this epidemic is what the National Save a Life Tour Alcohol Awareness Program is all about.
Giant Inflatable Mascot "Steers" Visitors to Annual FundraiserEvery spring, the Rotary Club of Fairhope, Alabama, hosts its annual Steak Cook-Off, a popular outdoor event featuring juicy, sizzling ribeyes; steak-grilling competitions; foot-stompin' live entertainment; dancing in the streets... and a whole lot of good family fun.
When you're attending an event produced by one of your biggest clients, you'd better make a good impression. That thought was precisely what drove Jack Roberts, National Account Manager for Borden Dairy Company, to purchase not one, but two inflatable product replicas for the upcoming Walmart Shareholders' trade show.
Since 1895, Faribault Foods has been a canner of top-quality vegetables. Having used Landmark Creations before for promotions tied to their S&W brand, Faribault commissioned an inflatable product replica of its Butter Kernel whole corn can.
There's nothing more effective when informing children, families and educators about endangered species than having the animal available at the event. Since it would be virtually impossible to accomplish this feat with a live whale, a life-size sealed inflatable wildlife replica was a very convincing stand-in.
The Butcher Boys Inflatable Mascot Draws a Crowd at Fairs and ParadesFor a food vendor, there are two ways to stand out on a crowded midway: Sell the best sandwiches, or have an eye-catching mascot. F & W Concessions' Butcher Boys does both, and it shows in their success.
What is tall and visible and red all over? An inflatable logo pizza slice, of course! Hot Stuff Foods (an international foodservice franchisor specializing in high-quality pizza and sandwiches) typically calls convenience stores, universities, hospitals and military bases home. In order to help their franchisees generate more business, they provide a 10-foot-tall promotional inflatable shaped like a pizza slice.
In 1948, Affy Tapple, in the big city of Chicago, created the very first caramel apple in the United States.
“[The inflatable arch] created a wonderful backdrop to brand our events, capture our sponsors in the photos used by the participants, and made it easy to travel down the coast of California without taking up too much space on our trucks.”
- Amy Daugherty, California Coast Classic
“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”
- Lelia King, Charlotte Center City Partners