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Frisch's Restaurants Keep Customers Coming with a Rooftop Inflatable Mascot

Frisch's Inflatable Big Boy Mascot Displayed on Restaurant RooftopFrisch's Big Boy Restaurants Top Off Promotions with Inflatable Mascot

For over 10 years, Frisch's Big Boy restaurants have succeeded with using their inflatable mascot. Dressed in his famous red and white checkered coveralls, this American icon waves to oncoming vehicles as they approach the location.

Big Boy is a familiar sight, but not one always associated with rooftop advertising balloons. But when drivers see his smiling face and curly locks sitting high atop the restaurant, they immediately get a hankering for double-decker hamburgers, freshly made onion rings and classic hot fudge cake.

After 10 years, Richard Conrad, Marketing Manager, would know whether an inflatable mascot rooftop balloon works or not. "We use the Big Boy inflatable [mascot] for grand openings, and stores that have special events occurring in close proximity to their location such as state fairs, Tennis Master tournaments and Fourth of July fireworks festivals.

We hope to draw attention to new stores, continue to raise awareness of our Big Boy character and increase business. We have used [rooftop advertising] balloons for over 10 years and have consistently seen increases in store traffic at display locations."

Why Landmark? Because we overpromise and overdeliver. "Landmark Creations seemed to promise a level of customer service that I did not see in other balloon manufacturers - and delivered on that expectation. I will return as a future customer." 'Nuf said!


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What Others Say About Landmark Creations


The inflatable complements our messaging since Ivar’s is a quirky restaurant that’s known for its antics.

- J. Werth, Ivar's Restaurant

"The speed of production was remarkable. We now have eight Hot Stuff balloons that will travel all over the USA to invite people to try our great-tasting pizza."

- B. Eble, Hot Stuff Foods

“He’s fantastic! And already promised to four stores... Thank everyone for all their great work.”

- Precision Tune Auto Care

“We wanted to convey our 'money-saving' message; what better way than a 14-foot-tall inflatable booth with money flying around in it?”

- B. Hoffman, Hydra-Flex

“Not only have they been extremely impactful, attracting hundreds of potential consumers to our sampling teams, but the ease in which we can install them has been a great help...”

- B. Gerety, Veryfine Products, Inc.

"We received our inflatable and gave it a test run Saturday afternoon. To be short; Excellent Work. Thanks again for all your efforts."

- Curtis Gadula, Brock University