Skip to main content

Frisch's Restaurants Keep Customers Coming with a Rooftop Inflatable Mascot

Frisch's Inflatable Big Boy Mascot Displayed on Restaurant RooftopFrisch's Big Boy Restaurants Top Off Promotions with Inflatable Mascot

For over 10 years, Frisch's Big Boy restaurants have succeeded with using their inflatable mascot. Dressed in his famous red and white checkered coveralls, this American icon waves to oncoming vehicles as they approach the location.

Big Boy is a familiar sight, but not one always associated with rooftop advertising balloons. But when drivers see his smiling face and curly locks sitting high atop the restaurant, they immediately get a hankering for double-decker hamburgers, freshly made onion rings and classic hot fudge cake.

After 10 years, Richard Conrad, Marketing Manager, would know whether an inflatable mascot rooftop balloon works or not. "We use the Big Boy inflatable [mascot] for grand openings, and stores that have special events occurring in close proximity to their location such as state fairs, Tennis Master tournaments and Fourth of July fireworks festivals.

We hope to draw attention to new stores, continue to raise awareness of our Big Boy character and increase business. We have used [rooftop advertising] balloons for over 10 years and have consistently seen increases in store traffic at display locations."

Why Landmark? Because we overpromise and overdeliver. "Landmark Creations seemed to promise a level of customer service that I did not see in other balloon manufacturers - and delivered on that expectation. I will return as a future customer." 'Nuf said!


View More "Restaurant Marketing Inflatables" Articles

Custom Inflatable Biscuits Deliver a Delicious Message
Inflatable Mascot Creates a Big Buzz for Food Truck
The Carl's Jr Happy Star Inflatable Billboard Builds Brand Awareness
Inflatable Logo Draws Attention and Customers to Food Truck

What Others Say About Landmark Creations


"We TRULY appreciate your service and excellent workmanship. We look forward to working with you all in the future!"

- Amanda Frith, Dalton Agency

"People love the inflatable! It's been a great photo op for History Center guests."

- Laura Geffre-Rick, Minnesota Historical Society

"I was especially impressed with your ability to turn around such excellent work on very short notice, and at a fair price."

- R. Stever-Zeitlin, General Mills

“The huge cereal bag could be seen from anywhere and was a nice draw to gather people to the tents we had set up.”

- Anika Hage, WatersMolitor

“Not only have they been extremely impactful, attracting hundreds of potential consumers to our sampling teams, but the ease in which we can install them has been a great help...”

- B. Gerety, Veryfine Products, Inc.

"I liked the way Tom listened and shared his ideas with me so that I could use the canyon like I needed. Tom hit a home run with my model. His input made all the difference in the world"

- Laurie Henry, Trinity Science Solutions LLC