Dos Equis knew how to stand out at the 2012 Heineken USA National Distributor Conference in Atlanta. The inflatable hot air balloon got Dos Equis exactly what they wanted: lots of attention!
“[The inflatable arch] created a wonderful backdrop to brand our events, capture our sponsors in the photos used by the participants, and made it easy to travel down the coast of California without taking up too much space on our trucks.”
"Simply put, the bobbleheads were a real hit at TwinsFest. Over 21,000 fans attended the two-day event raising more than $100,000 for the Twins Community Fund charities."