The Jean-Michael Cousteau's Ocean Futures Society, used this giant inflatable Keiko the killer whale replica to attract attention and help visitors find their trade show exhibits.
"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"
“The inflatable finish arch looked fantastic! Local media was also there filming, so photos and videos of our race were viewed by many with our logo front and center.”