This giant coffee cup replica was used on the rooftop to help First Citizens bank announce the grand opening of their new coffee shop. Taking a page out of ING bank's playbook, First Citizens transformed their 143-year-old building into a space where the public can drink coffee, use free wifi and get financial advice. Brilliant!
“We wanted to convey our 'money-saving' message; what better way than a 14-foot-tall inflatable booth with money flying around in it?”
- B. Hoffman, Hydra-Flex
"This year’s event was the highest attended in some time, and the [inflatable] astronaut, front and center on our Portico, was a great visible draw from all over the area."
"I liked the way Tom listened and shared his ideas with me so that I could use the canyon like I needed. Tom hit a home run with my model. His input made all the difference in the world"