Inflatable pylons with an actionable message helped Mazda create buzz for their new 2014 Mazda3. By placing these inflatable pylons at racing events Mazda sparked conversation and encouraged attendees to tweet using #GAMECHANGER to promote the All-New Mazda3.
“Not only have they been extremely impactful, attracting hundreds of potential consumers to our sampling teams, but the ease in which we can install them has been a great help...”
"The speed of production was remarkable. We now have eight Hot Stuff balloons that will travel all over the USA to invite people to try our great-tasting pizza."