With so many panels, booths, immersive experiences, and exclusive things to see and do at San Diego Comic-Con, it’s hard to stand out in the crowd. But that’s exactly what Cartoon Network did when it installed giant inflatable replicas of the Crystal Gems, the stars of beloved animated show Steven Universe, atop its booth- and invited attendees to perform karaoke on a stage constructed below.
“The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”