Sun Bum’s giant inflatable mascot, based on Brazilian pro surfer Filipe Toledo, engages crowds at trade-shows and outdoor events, and promotes the Sun Bum sun care product brands. Inflatable mascots provide a unique photo opps for sharing on social channels, which reinforces the positive experience, and expanding the brand’s reach beyond each event.
"The speed of production was remarkable. We now have eight Hot Stuff balloons that will travel all over the USA to invite people to try our great-tasting pizza."