Custom Inflatable Mascot Generates PR for Pet Services Firm

Custom Inflatable Mascot Draws Customers to Pet Services Campus

When Wagly Pet Campus came to Tustin, California, they faced a daunting challenge. As a comprehensive veterinary company, they offered a wide array of services (including vet care, daycare, grooming, and more) all at one convenient location.

This was just what local pet parents wanted, but how could Wagly get the word out to these potential customers?

The answer: a custom inflatable mascot named Winston. Designed and built by Landmark Creations, the 8-foot-tall Golden Retriever boasts melting brown eyes, big floppy ears, and a huge, endearing smile. On the base beneath his paws, icons and captions convey the full range of Wagly's services.

According to Susan Waters, Wagly Campus Director, Winston's the perfect PR ambassador. After stealing the show at Wagly's gala grand opening, he's been drawing crowds at other events. Says Waters, "People love to take pictures with the inflatable [mascot] and tag our business in their social media posts."

The company plans to feature their cute inflatable pooch at corporate events, fairs and festivals, and other local venues.

Considering a custom inflatable to help promote your business? Let's discuss your needs and take it from there.

Featured in Landmarketing Issue 59

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What Others Say About Landmark Creations

“The likeness to our company mascot was amazing. We used the balloon at the Winn Dixie Home & Garden show ... and we have had rave reviews.”

- Christy Bernard, Tony Chachere’s

"This year’s event was the highest attended in some time, and the [inflatable] astronaut, front and center on our Portico, was a great visible draw from all over the area."

- Dennis Bateman, Carnegie Science Center

“This has created tremendous buzz around town and we have received a great deal of compliments on the Big Tire. Exposure is my goal, and the inflatable does that better than anyone, including me, can do at these events. The Big Tire never takes a break, gets tired or has to take a call. It just keeps shining bright and the kids love it.”

- Ed Chaney, Ed Chaney Tire Center Inc.

“The inflatable finish arch looked fantastic! Local media was also there filming, so photos and videos of our race were viewed by many with our logo front and center.”

- David Parker, Pacific Road Runners Club

“Not only have they been extremely impactful, attracting hundreds of potential consumers to our sampling teams, but the ease in which we can install them has been a great help...”

- B. Gerety, Veryfine Products, Inc.

“The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”

- Vaughan Cutillo, Montauk Brewing Company