Custom Inflatable Prop Puts Teeth Into Touring Band's Stage Design
Custom Inflatable Prop Makes an Impact for Touring Rock Band
Alternative rock band Grouplove is known for their unusual approach to...well, just about everything.
So, when they were noodling ideas for eye-popping stage props, they naturally settled on teeth.
That's right. Teeth. A full upper jaw, to be exact...inflatable for convenient use at multiple tour stops.
But they needed their funky custom inflatable right away. So, principal stage designer Erich Meitzner turned to Landmark Creations.
"We wanted to create a unique stage presence and set for Grouplove, that they could take anywhere easily," Meitzner explains.
With Grouplove's input, Landmark designed and built an inflatable arch resembling an upper jaw – gums and all – complete with a whopping 30 feet wide. Suspended from the ceiling, it creates the illusion that the band is performing inside a huge, gaping mouth.
For added impact, Grouplove lead singer Hannah Hooper hand-painted the teeth with the band's name and dozens of spidery "cracks."
The finished product wowed audiences all throughout the tour. In fact, it was such a hit that Grouplove has featured it prominently in their Instagram photography.
Why did Grouplove choose Landmark? According to Meitzner, the key was Landmark's combination of high quality and prompt efficiency. "Great product," he says, "and [they] met our timeline incredibly."
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What Others Say About Landmark Creations
"The inflatables have been a great success at shows, seminars and especially at pet shops where they help us to coordinate Iams Co. weekends that allow us to promote and increase sales of our products."
-The IAMS Company
"We had a very positive experience working with Landmark Creations and were very impressed with their service and how quickly we were able to receive our inflatable. The product is high quality and super easy to use, which makes a huge difference when setting up."
- Missy Keiper, Avera McKennan Foundation
“Not only have they been extremely impactful, attracting hundreds of potential consumers to our sampling teams, but the ease in which we can install them has been a great help...”
- B. Gerety, Veryfine Products, Inc.
"We usually have to keep the arch up for at least 30 minutes after our races since so many people want to get their photos taken with it!"
- Art Boulet, Muddy Monk
"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"
- Laura Repreza, KTLM Telemundo 40
"Thank you so much for getting the arch to us in time for our event! The arch looked great and we couldn't of been happier with the look. Looking forward to ordering another arch from you for our 2013 events!"
- Holly Vittengl, Gladiator Assault Challenge