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Hotter'N Hell Hundred Inflatable Race Archway

Hotter'N Hell Inflatable Start Arch at Bike RaceHotter'N Hell Bicycle Race, Created in 1982 by the Wichita Falls Bicycle Club, Celebrates Wichita Falls' 100-year Anniversary

It is now the largest single-day 100-mile bicycle ride in the nation attracting over 10,000 racers from all across the globe. In celebration of their 25th anniversary, Hotter'N Hell Hundred wanted to do something truly spectacular for this year's race. That's why they teamed up with Landmark Creations, designer of inflatable mascots, arches, and more.

Two balloons were chosen: An 18' x 40' inflatable arch and a 30' inflatable mascot. The inflatable arch was a half decagon-shape displaying the colors of the race along with the traditional flames. The five-sided arch was selected for its unique appearance and its ability to easily accommodate sponsor banners. The other inflatable was designed to replicate the mascot Pyro Pete. Complete with racing shorts and bulging biceps, Pete captured the spirit of the race with his "let's do it" stance and facial expression.

Both the inflatable arch and mascot were produced using seven-ounce and 18-ounce vinyl-coated, nylon fabric. They were equipped with internal blower systems that allowed them to inflate quickly and remain upright until the event ended. Landmark Creations is proud to have been a part of this exceptional event. Through inflatable mascots and arches that were larger than life, this internationally acclaimed bicycle race was able to celebrate its silver anniversary in style.

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Inflatable Archways  |  Race Management Inflatables

Featured in Landmarketing Issue 19


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What Others Say About Landmark Creations


“The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”

- Vaughan Cutillo, Montauk Brewing Company

"We TRULY appreciate your service and excellent workmanship. We look forward to working with you all in the future!"

- Amanda Frith, Dalton Agency

"We received our inflatable and gave it a test run Saturday afternoon. To be short; Excellent Work. Thanks again for all your efforts."

- Curtis Gadula, Brock University

"[Our inflatable tunnel has] increased players & parents enthusiasm and recognition in the league for having a good program."

- W. Forrestal, Apex Sports Authority

"The inflatables have been a great success at shows, seminars and especially at pet shops where they help us to coordinate Iams Co. weekends that allow us to promote and increase sales of our products."

-The IAMS Company

"Since they were purchased, these Sonic areas have attracted a great deal of attention when using the cup at the store or at special events in the community. [...] You have been excellent to do business with, always letting us know about any special deals and shipping the items quickly so we can start putting them to work. I appreciate your attention to our group of Sonics and for handling your business in a very professional manner, always delivering any information I need when making a decision. Here is a special thanks, with a "cherry on top."

- Mason-Harrison, Jarrard Enterprises