Mizuno Inflatable Archway

Sporting Goods Manufacturer, Mizuno, Improves Brand Recognition With Inflatable Arch

Using an inflatable arch during their footwear and apparel sponsorship at the ING Georgia Marathon and Half Marathon in Atlanta, GA provided an excellent opportunity.

According to a company official, "The inflatable arch was placed across the road at the 20-mile water station of the marathon, which was also the 7-mile mark of the half marathon. About 15,000 runners ran under and through it." Considering this sports inflatable was viewed by the 15,000+ runners as well as all the attendees of the event the exposure was excellent.

The Mizuno inflatable arch then moved on to the Georgia World Congress Center in Atlanta, GA where 10,000 girls 18 and under were competing in a USA Volleyball National Championship qualifier.

Sports inflatables continue to provide Mizuno with ways to capitalize on event sponsorships. As with the two opportunities mentioned, Mizuno can use their inflatable arch at other events across the country to further their brand.

Featured in Landmarketing Issue 22

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What Others Say About Landmark Creations

"Since they were purchased, these Sonic areas have attracted a great deal of attention when using the cup at the store or at special events in the community. [...] You have been excellent to do business with, always letting us know about any special deals and shipping the items quickly so we can start putting them to work. I appreciate your attention to our group of Sonics and for handling your business in a very professional manner, always delivering any information I need when making a decision. Here is a special thanks, with a "cherry on top."

- Mason-Harrison, Jarrard Enterprises

“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”

- P. Donaldson, American Cancer Society

"We are able to directly track customer traffic caused by the boot, so we know the inflatable boot paid for itself within the first year."

- Jerry Kavsh, Renton Western Wear

"We usually have to keep the arch up for at least 30 minutes after our races since so many people want to get their photos taken with it!"

- Art Boulet, Muddy Monk

“Not only have they been extremely impactful, attracting hundreds of potential consumers to our sampling teams, but the ease in which we can install them has been a great help...”

- B. Gerety, Veryfine Products, Inc.

“The huge cereal bag could be seen from anywhere and was a nice draw to gather people to the tents we had set up.”

- Anika Hage, WatersMolitor